Quote:
1 - I'm running email and zip submits (non-incentivised) from copeac for 4 days now. Current strategy with this is voting pages. Two of these are direct from ad to offer via an instant redirect. The other three are ad -> my vote page -> offer. I have everything running from a CMS/App framework so I can put these up very quickly which is nice. I have my affiliate links cloaked... I think. The link posts to my site which does a redirect to the offer with my aff id... I figure more people will click if they don't realize they are about to leave the site and it may help a bit with SEO.
This is currently a looser overall. It's been running PPC from 7search.
Stats - 408 clicks @ $43.44 (0.11/AvgCPC),
CTR - 162 (Vote -> Offer)
Conv - 6
Earnings - $8 (Entered email or zip)
Net loss - $35.34
|
(emphasis mine)
OK, you are paying 11 cents per click? You need to get your numbers straight.
This is why elementary school math is important kiddos.
at 400 clicks getting you 6 conversion and 8$ (yes, I am ignoring the 408, easier to calculate)
so 400 = 800 cents
1= 800/400
1 = 2
You can only break even when you spend 2cents per click.
I would say that campaign is fucked.
- CTR seems ok.
- Adjust your site to look more like the merchant page.
- Maybe change the offer. (Who is looking at this, what are they interested in?)
::emp::