It depends...every year I go through the ads on the way up to RI for Thanksgiving with the family. After dinner and all, my father and I get in the car and jet over to wherever (Circuit City/Best Buy/what have you, wherever the best deals are) at midnight. We then go over to wherever has the 2nd best deals...and so on. That way, we get to the best deals first and (hopefully?) get ahold of them. Who cares anyways...if you don't like it, return it in a week, so long as you read the T&C on the store flyer
Jason