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There are other services that are basically the same as Googles... Google just has the added benefit of being able to export all the data into other forms you can use, like tracking down to regional areas where you traffic is coming from, and even outputting a report into GoogleDocs
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You're paying for that convenience by giving them your info, so its up to you to decide on the trade off.
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After 10,000 years I'm free!
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