Ok, now my turn. I picked up the site
Content Links from Mike.
I'd like to give an example to rookies that there are more ways to make money online than just content driven MFA sites. Some noobs have experience in different things that they can market ... mine happens to be programming.
About my site - Content links provides a program that allows developers the ability to add links from their sites (html / blog / forum) to other sites. The key here is that the anchor text spans a couple of words rather than just a 1 word link. This is great for flying under Google's radar when linkbuilding as the
anchor text is almost always unique. The script pulls XML from a single source so you can install this program on many sites and they all pull from the same words to drop links. Using the script is simple <? include 'script.php' ; echo content_links($content) ; ?>. Also, I see a wordpress plugin in the near future.
How to monetize - Well that's the easy part ... sell a script, make the dollars. Getting the site out there will be the only challenge but there are plenty of software directories (hotscripts, etc) and webmaster forums that will have users in my target audience.
About the search engines - Natural traffic will probably be down the road a bit for this site as I really haven't done any keyword research. I figure there will be enough webmasters in arms distance to make this launch a success, organic will come later. Once I come up with my price point some PPC action might be happening also.
I'd like to see a couple of people put up some different type sites here in this thread (newsletters, e-commerce, subscription) so that the noobs can start thinking outside the box of MFA sites. That's where most start and why most fail ... the money is not there for single sites and requires replication.