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Old 06-21-2008, 03:57 PM   #19 (permalink)
Davros
You Gonna Get Raped
 
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Davros has a spectacular aura about
It's the old "everybody else sucks, I'm the best" marketing strategy - works very well sometimes, if you have the skills to back up what you claim.

Coca-Cola did this really well in 1986 with their Max Headroom ads which took shots at Pepsi.
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