Quote:
Originally Posted by smaxor
As far as I see it. Google will replace CJ. I don't think they'll enter the space of networks that have real account managers, customer service, grey area offers, and all the rest. If I were CJ, shareasale or linkshare I'd be concerned. But the Copeac's, ads4dough's and cpaempires I don't think have anything to worry about. |
Why has nobody here heard of Performics before? It's existed for years, and is pretty much the #3/4 traditional affiliate network (CJ, Linkshare, Performics, ShareASale,
Pepperjam). It operates exactly like CJ, except that they used to in-house manage every affiliate program. A few months ago, they launched a lower tier for advertisers where advertisers can manage their own programs, like Linkshare and CJ allow. This is a case where advertisers directly deal with publisher accounts, and not just throw it to a CPA network to have them deal with stuff. You won't see personal account managers (at least not for most affiliates). In my opinion, Perfomics still has a lot to improve on, but they did have a few large clients defect to them from CJ in the past year.
Let's just get this straight - Google did not launch a new product. They do not own a CPA network. They own a regular old affiliate network.
Threat? No. More newbies entering and exiting? Yes. More publicity of the concept of affiliate marketing to merchants? Yes. There are positives and negatives here.