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From the vague OP, Oprah's lawyers are going after false advertising, unwanted publicity, commercial association, deception etc. from the the misuse of Oprah on affiliate campaigns? Is there anything else going on?
Pretty foreseeable, and instead of widely hunting all violators, it looks like they brought an order to the attorney general for swifter action, bigger scare, and the ability to cast a wide net and dig into violator information.
Usually when this happens, the lawyers/agencies have been collecting information on violators for a while.
Are the nature of the subpeonas purely for the usage of Oprah in campaigns?
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