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Old 01-14-2008, 10:13 PM   #1
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Checkthisout The recipe for a $200K per year job

I donít normally go posting this kind of stuff unless I am getting something in return of equal value, but I am fairly new here, so I thought I would share a story with you that will essentially spell out how to create a new businesses. I donít really have the time to be doing this, but who knows, maybe I need a favor in the future and somebody will be able to answer that favor.

OK, you ready to find out how you can earn AT LEAST $200K in 2008?

Local Search Engine Control

If you're like me, I use Google or have used Google in the past to find restaurants or supply shops in my area. If I am looking for a chinese place because I just moved to the city of OceanSide, then I type in:

oceanside "chinese restaurant"

What I see is that there are roughly 25,000 listings for that phrase. That's under the 40K mark which I set for myself as an upper limit for a niche term to dominate. This becomes important, as you will see in a minute.

Using whatever methods you want to build pages that will get ranked (usually social network building) you can pretty much get anywhere from 1 to all 10 listings on the first page of Google for that 3 word phrase. There are a variety of ways to do this, but I am not going to get into that, because that is an extensive course in of itself.

If the search results were over 40K results, then it would be tougher. If there are only 5,000 results, then you'd probably get all 10 results on the first page. For example:

rosamond "chinese restaurant"

So I could dominate the city of Rosamond, Ca. for this niche. Itís a small town out by a race track on the outskirts of L.A. county.

OK, so where do you go with this? Easy. Here's what I did.

Let's say we start with Rosamond. You go in and you capture all 10 spots (or as many as you can) for the key phrase you are going after, and on those pages you promote a fake chinese restaurant. Where the name of the restaurant would go, you call it "Your-Name-Here Chinese Restaurant." There should be links on the page to one or two high PR restuarant guides, as this will give you even more link juice and help you capture as many of the listings on the 1st page of Google. You also link to your website where you describe your services, and you have a phone #.

Next you put together some kind of marketing campaign for restaurants. You want to hit all the restaurants in that city, whether they be chinese or pizzarias. Doesn't matter. You do some direct mail pieces to them. You have to have REALLY good creative in this piece to grab their attention. If you arenít a great writer, outsource this to elance, or invest in a really good copyrighting course.

Tell these owners how they may increase their revenue by 208% (or whatever percentage is factual based on how you spin what youíre telling them) by being on the 1st page of Google, blah, blah, blah. Pull up the stats and make it compelling. 80 to 90% of people wonít look past the 1st search results page. Use stuff like that.

The clincher here is you tell them that you put your money where your mouth is. You wonít charge them a cent unless you can get a page on the first Google results page that mentions their company and is fully controlled by them. This means they can say whatever they want on the page. Youíll need to make sure it still has enough anchor text and keyword text to not drop its listing spot.

Now you can charge them for this service. In my case, this was a $900 one time charge, or $197 down and then $97 per month for a year. Most take the $900, ONCE they see results.

But what really sells them is that I tell them to go to Google and do the search term for the ROSAMOND ďCHINESE RESTAURANTĒ, just to show them that I can do what I say. I tell them that in less then 2 weeks, I have displaced all of the Rosamond, Ca. Chinese restaurants, pushing them off the first page, and theyíll see that I now control those pages. Hell, I could now put text on that page that says:

ďWhy would you eat Chinese food when you could have a delicious Pizza at Tonyís family Pizzaria. BLAH BLAH BLAHĒ Believe me, I have sold Chinese pages to Hamburger joints or sea food places. They are cut throat and want to advertise to anybody looking for a restaurant to eat at. You donít have to do this, and you can reserve those Chinese pages just for a Chinese restaurant. You create scarcity, and people will be compelled to buy (thatís a whole different educational course.)

Youíll be surprised how many businesses see that you have done what you said and want you to do that for their business in their category. You can make it even better by telling them that once that restaurant type is taken (one store only), that its closed, and thatís it. If youíre a Chinese Restaurant owner, the last thing you want is for one of your competing Chinese Restaurants to own the majority of the 1st page rankings on Google, especially when your restaurant doesnít even show up on the first 40 results. And trust me sir, I have sent the same offer to ALL of your competitors. I only need one of you to say YES and then the offer is closed.

I doubled my income when I changed the formula a bit. For people that wanted to me on the monthly plan, I told them that I wouldnít charge them anything, but the price was $900 if I could get them on the 1st page. I would then charge an extra $200 for every additional listing I got on the first page. On average, I was able to get 6 to 7 listings per page. The bill would be over $2K and I would tell them that I would make them a deal. If they pay me the $900 upfront for the 1st listing, I would take the remaining $1,200 (6 other listings) and knock it down to just 2 more payments of $200 each, spread out over the next 60 days, or $200 right now (Thatís $1,100 total), and 75% of the time I would get my money up front right then and there, because the owners want to save $$$.

This is important because sometimes a city is too small and just doesnít get a lot of traffic through Google, so the owner may feel they arenít getting their moneyís worth if they track their online traffic to their website or phone # or coupons, etc., and they stop paying you. You are in the business of making money, not trying to collect it.

Another thing is you should never give up the logins and pwís to the pages you have created, to the owner, until you are fully paid. I learned this lesson the hard way when I got stiffed and tried to go in and slap the owner and restaurant on the very pages I had created for him, but he had gone in and changed the passwords.

I could write 10X more than what I have now, but this should already have gotten your brain going.

Why am I posting this? Surely I will get competition right? EhÖ. Maybe, but hereís my thought on it. First, 99.99% of people will never take action. Itís a proven fact. I bet 99.9% of the forum users here have ebooks they have downloaded that they havenít even read yet. Itís just the way we are built. We scramble and want to move on to the next thing. For that 0.01% that does take action, good for them. Thereís plenty of room.

There are roughly 20,000 cities in the USA alone. I could do this in Canada too, remember! And there are at least 10 different major types of restaurants (Chinese, Japanese, Italian, Irish, Sushi, Buffetís, etc.) Thatís over 200,000 potential paying accounts, IF only just one of them per city per category type signed up. You could easily sell 2 or 3, making that 400K or 600K paying customers At my rates, the 200K is $180 million dollars, assuming I never upsold them. And thatís just one category. I only tap a very small fraction of this amount. And every few years, most restaurants are out of business and you have a whole new pool of customers that have replaced them. Itís great!

What if instead of restaurants I want to go after car stereo shops, or fitness centers, or dentists, etc. There are hundreds, maybe thousands of niches you can get into.

Instead of brick and morter shops, you could go after online websites and do this globally. Now you have access to tens of millions of businesses!

Iíve done it part time, outsourcing almost all of it, and itís generated well into the 6 figures per year. 2008 will probably double for me. This is just one of the many things I do, and one of the smaller ones.

Please donít PM me about this, as I donít have time for individual chatting or tutoring. If you have questions or comments, post them here for everybody to share.

I would love to hear from those of you who actually do this. Post your results here in this thread.

And before you post a question, really THINK about what youíre about to ask. 90% of what I see asked in this forum is really annoying because the answers are readily available if you only did a quick Google search. Use your brains. Thin outside the box and be creative. I did, and it paid off.
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Old 01-15-2008, 10:17 AM   #2
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Pretty damn good post. + rep

Thought it might be an ebook at first, but was pleasantly surprised by the depth of the content.
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Old 01-15-2008, 10:24 AM   #3
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Nice article, im looking at implementing this as a networked directory.

Getting all directory niches but splitting them up amongst domains - which in turn will hopefully push on the main directory further. Its an idea that has been touched on before, but maybe not at the same angle.

Thanks again!
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Old 01-15-2008, 10:29 AM   #4
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Great post really thorough and shows what can be accomplished by taking an idea and really running with it.
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Old 01-15-2008, 11:32 AM   #5
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great idea... I might try this one out...
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Old 01-15-2008, 11:41 AM   #6
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vladi, nice post. Similar to the directory business post by CorrectAD a while ago but with a clever spin. That's why WF is my favorite forum. Smart people who'll take ideas and expand/refine them, then share. +rep
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Old 01-15-2008, 01:24 PM   #7
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This stuff works! I know because my partner and i are doing a very similar thing for Montreal, Boston and New York.
One thing for sure, there are plenty of room for everyone, and it pays well once you get the hang of it.
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Old 01-15-2008, 02:03 PM   #8
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Most of the first page results are capitalized by the Restaurant mega guides, City guides, yellow pages, map results, etc. The same sites show up no matter what type eatery you add to a city name search. How do you blow over those?
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Old 01-15-2008, 02:05 PM   #9
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Great post. This just gave me another idea. Instead of setting a price, what you could do is get the rankings and then auction off the site on ebay. You could mail or phone a few of these businesses and notify them ahead of time about the auction or have a site detailing everything and when the auction will go down. That way you let the market set the price. If it's a competitive market the site could go for thousands.

If you've got a few page 1 listings like you should as you stated after the auction is done you'll have a list of interested parties to push the next one to.
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Old 01-15-2008, 02:12 PM   #10
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The moral of the story is...once you eat Chinese, 10 minutes later you're hungry again - I like $900 appetizers..."feed me or eat me." Good post.
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Old 01-15-2008, 02:42 PM   #11
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Great post, and actually very similar to an idea I have pondered to try here locally. Instead of restaurants though, I thought to target local industries and brick&mortar companies.

Here's an additional idea to further add to this:

Once you build relationships with these clients, you can also offer them other services.

- Logo design / redesign and online branding. Many local small-town business often do not have a marketing identity such as a logo or a theme. You can offer them a unique logo for X amount of $ and convince them that this would give them a leading edge over the competition. I've seen logo packages go for around $1000 or so. Of course - you can outsource this work for probably 1/10th of that.

- Directory submission. Tell them how it would even further benefit their name and give them extra exposure (from like nearby towns, districts, etc.) if you submit their business to proper online directories. Again, this is something you could outsource and charge x amount of $$$ for.
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Old 01-15-2008, 07:45 PM   #12
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great post vladi, thanks for sharing it
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Old 01-15-2008, 11:01 PM   #13
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Like he said -- it would be great to see who else takes shots at it and post their results. You never know - you get 5 guys all having success - you could tie together and build a pretty powerful portal.
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Old 01-15-2008, 11:04 PM   #14
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awesome post! +rep!
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Old 01-15-2008, 11:18 PM   #15
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Thanks, I am glad you guys like it. I am also glad you are thinking about it and spinning off new ideas.

Restaurants are a pretty broad and popular niche, so if you find it is tough, you can try smaller niches that dont have so many big players in it. Just pick a subject. Every business owner wants more business, and if you can show them how to essentially outshine all their competitors, they will listen.

The idea is a solid one. It has worked for me and at least one other poster in here.

The Ebay idea is a great one too. Target some MAKING MONEY key terms and get those ranked and auction them off -- you can probably fetch a good amount. The only issue with this is that the search results can fluctuate. One day its #1, then the next day it's #3, then its back into the #2 spot, etc. Doesn't happen often, but it does happen and could goof up your action if you are selling a specific spot. Best to be broad here.

I hope a lot of you guys jump on this. Tons of money to be made. And if you fail, its because your approach sucked. If you suck at face to face communication or on the phone, then stick to direct mail or email, or wherever your ability lies.

I once hired my waiter because he was so phenomenal at making me feel great for the service he was providing, that i thought i would give him a shot at sales at my company. He turned into a SUPER sales guy, the best I had. Small world.
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Old 01-16-2008, 03:27 AM   #16
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yoey yoey yoey yoey yoey yoey yoey yoey yoey yoey yoey
How do you recommend us taking over the search pages? Blackhat SEO?

Thanks.
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Old 01-16-2008, 03:36 AM   #17
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Quote:
Originally Posted by yoey View Post
How do you recommend us taking over the search pages? Blackhat SEO?

Thanks.
Blackhat isn't necessary for local, longtailed searches. You can get ranked easily by just simple onpage/off-page optimization. Write a few articles to ezine, do a press release or do a video (Google LOVES video) you'll start to rank for terms quickly.
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Old 01-16-2008, 05:37 AM   #18
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Gr8 Post! I loved the Idea vladi!

I think If we start targetting right niches and have a hold of it, We can definitely see $$ rolling in without any pains.... & rightly said, Potential of this is awesome!

I hope to start it very soon... Just wud need a few people to outsource ma tasks! =)
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Old 01-16-2008, 09:42 AM   #19
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For SERP domination, look no further:
Blue Hat SEO-Advanced SEO Tactics Ľ SERP Domination

::emp::
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Old 01-16-2008, 02:02 PM   #20
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Very interesting post! +rep for you.
From what city population size do you think this will work well? 10k?
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Old 01-16-2008, 04:00 PM   #21
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Interesting idea. Although when I look at various serps I see a google maps with restaurants in the area. Now you could maybe get in there using smaxors local search idea to break into that but if I was a business I would hope to be ranekd first. From all the test searches I did there aren't any "pages" that rank above google maps.
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Old 01-16-2008, 07:09 PM   #22
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Quote:
Originally Posted by bubbles View Post
Interesting idea. Although when I look at various serps I see a google maps with restaurants in the area. Now you could maybe get in there using smaxors local search idea to break into that but if I was a business I would hope to be ranekd first. From all the test searches I did there aren't any "pages" that rank above google maps.
If you want to be on the very top for your example "West-Lafayette IN chinese restaurant" then use PPC ... noboby else is and it will only cost you .05c a click. You can charge the business a PPC management fee.
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Old 01-16-2008, 08:17 PM   #23
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pretty sweet idea. I'd been putting something together similar to this, and you posted just enough for me to go ahead and launch.
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Old 01-17-2008, 01:23 AM   #24
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Great stuff vladi,

Local longtail terms should be very easy to rank for
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Old 01-17-2008, 01:28 AM   #25
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900 is too cheap, you fool! don't fucking spoil the market.
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Old 01-17-2008, 07:11 AM   #26
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local longtails are few and far in between
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Old 01-17-2008, 10:33 PM   #27
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Checkthisout

Quote:
Originally Posted by Wicked Ice View Post
900 is too cheap, you fool! don't fucking spoil the market.
Eloquently put Ice. The market can't be spoiled here, at least it's not reasonably feasible. A niche might though. I don't recommend you all run out and do the restaurants. I was using that as a case study. Pick something else. Auto dealerships might pay $3,997 for such a service, since they can recoup that cost with ONE new customer they get.

I've experimented with a variety of pricing, from $100 on up to several thousand. I have found $900 or $897 to be more precise, to be the magical number for most things. It's far enough away that people don't think it's a $1,000 which is a killing point for a lot of businesses.

Certainly you are welcomed to charge anything you think you can get. Larger cities may allow you to bump the price up.

I wouldn't go too much lower then, only because it cheapens your value. You want people to perceive what you offer as high value. You could even offer it at $1897 with a HOLIDAY rate of $897.

But the best selling tool of all is the scarcity tactic. "If you don't pick it up, one of your competitors will, and they'll get all this traffic. Everybody is switching over from the phone book to Google. Blah Blah Blah"
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Old 01-18-2008, 12:35 AM   #28
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I played in the local space for a long time in the Minneapolis market. It's tough stuff. Perhaps, as the marketer and not the merchant, I didn't realize the full benefits, but my major road blocks were this:

It's very hard to rank better than the authoritative sites in the local search space. CitySearch, Yahoo Local, InsiderPages, etc., all rank very well for all sorts of terms.

More importantly though was the fact that you are competing with Google itself. Do a search for Chinese Restaurant Minneapolis and you'll see that the first half of the page is dominated by Google; this happened on thousands of phrases that I was trying to rank for. Getting into the top 5 wasn't generally a problem, but Google's proprietary result (whatever you want to call it) is always on top.

Either way, I think you've given a great example on how to make some money with Local, which as I stated is pretty hard if you're not the merchant.
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Old 01-18-2008, 01:58 AM   #29
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Quote:
Originally Posted by aim View Post
I played in the local space for a long time in the Minneapolis market. It's tough stuff. Perhaps, as the marketer and not the merchant, I didn't realize the full benefits, but my major road blocks were this:

It's very hard to rank better than the authoritative sites in the local search space. CitySearch, Yahoo Local, InsiderPages, etc., all rank very well for all sorts of terms.

More importantly though was the fact that you are competing with Google itself. Do a search for Chinese Restaurant Minneapolis and you'll see that the first half of the page is dominated by Google; this happened on thousands of phrases that I was trying to rank for. Getting into the top 5 wasn't generally a problem, but Google's proprietary result (whatever you want to call it) is always on top.
Well, like I stated above you can get them to the very top with PPC... charge them a PPC managment fee per month.

How happy do you think a restaurant owner would be to see themselves ranked at the very top?

For just .05c a click you can drive more customers and more $$ into their business. These are results you can "guarantee"
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Old 01-18-2008, 03:00 AM   #30
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The son of one of my friends works for a company that sell "get your real estate website on the first page of google" for $3000. His kid sells 3 a day. One guy in their office does 5-10. From the way he described it, their company gets a #1 listing and then you go to their website, do a search for the city or zip code. I was amazed that people were paying for this but they are. Big company, several phone salesmen.

It will be interesting to see how many of the people "who had the same idea" actually do anything with it.
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Old 01-24-2008, 03:58 AM   #31
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Great Post, and wonderful Ideas, the sheer possibilities are really endless. + Rep
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Old 01-24-2008, 05:55 PM   #32
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posted by aim
Quote:
More importantly though was the fact that you are competing with Google itself. Do a search for Chinese Restaurant Minneapolis and you'll see that the first half of the page is dominated by Google; this happened on thousands of phrases that I was trying to rank for. Getting into the top 5 wasn't generally a problem, but Google's proprietary result (whatever you want to call it) is always on top.
You could always think of something to offer those guys in the top Google-owned slot. Also: larger metros like the Twin Cities may be a bad example for going to the direct local results (eg. "Minneapolis") but what about all those smaller cities and towns around it? "chinese restaurant bloomington" for example, pulls up Google Local results for Bloomington, Indiana, but in the regular search it has both IN and MN results. Getting at the top of the regular search results there could be useful to a restaurant or business in Bloomington MN (of course, I pulled Bloomington as the first place I saw on the map - for all I know it's a giant golf course with six houses around it, but simply using it as an arbitrary example here.) Taking the idea out further: Brooklyn Park does bring up GL results for that city in MN, but most of the regular results are for Brooklyn NY ... Plymouth brings up results for Plymouth, England ... Eagan and Burnsville do hit the right GL results ... so just using a few cities around the Twins its a mixed bag of results, but opportunity to hit the Bloomington and Plymouth areas in particular seem to be abundant. Frank
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Old 01-25-2008, 02:00 PM   #33
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Nice post. I have a site with restaurant listings and it brings in 200-800$. I just target an area with some shopping malls and corporate offices.

An owner wanted to do a promotion with coupons on my site. I set it all up, but the owner felt it did not work since not many turned up with his coupons and he declined to pay my costs. Looking at my stats, I could see my coupon page was downloaded enough times.So, I ran the same promo, but this time asking the patrons to write a wacky code ("Redskins..all the way") behind the bill. This time , enough number of patrons wrote this code behind their bill for the owner to be convinced that the patrons were coming off my site and he renewed.

My hunch was right: people might decide to go to a restaurant on the spur, or might have forgotten they had a coupon etc etc.All I wanted was a way to let the owner realize his ad $$ were not being wasted.
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Old 01-29-2008, 06:29 PM   #34
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Nice post. Can you give us a good reference or point us in the right direction for learning how to get top ranked listings on google?
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Old 01-29-2008, 09:53 PM   #35
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I got tricked and thought the above comment was Sup3rnova and thought... would he really ask that??? Then I had to look at the name again.

Funny how my brain just subconsciously associated the name w/ his site.

Quote:
Originally Posted by uberaffiliate View Post
Nice post. Can you give us a good reference or point us in the right direction for learning how to get top ranked listings on google?
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Old 01-30-2008, 01:40 AM   #36
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Quote:
Originally Posted by yoey View Post
How do you recommend us taking over the search pages? Blackhat SEO?

Thanks.
here is a cool article i saw on "keyword sniping" may be a good way to get SERP ranking for your desired keywords Introduction To Keyword Sniping | Internet Marketing | Strategy & Services
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Old 01-30-2008, 02:52 PM   #37
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Wow, I can't believe I missed this the first time around. Thanks a lot for the post. Just another great idea to look into.
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Old 01-30-2008, 11:44 PM   #38
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so do you create a site then sell the site to them and they can do what they want with the site+domain?
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Old 01-31-2008, 01:25 AM   #39
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Great post this gave me a few new ideas!
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Old 01-31-2008, 03:16 AM   #40
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vladi,

Excellent idea. I spoke with our site's SEO guy and we are going to go after a very specific, but high-dollar niches. Kudos!

I'll post the results once we get some.
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Old 02-01-2008, 04:39 AM   #41
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I'm glad you guys liked the idea. I'd love to hear any success stories for those of you who start. You dont need to mention the niche you entered ;-) I know if I got into a niche and started making $20K per month off it, I wouldn't want to mention what it was. The great thing about this business idea is you really can give the business idea away to your friends and family and they wont step on your toes since there are thousands of niches. I'm now in one particular niche that is very, very low volume, but the owners of these businesses pay really well. There's no competition whatsoever and I'm cleaning up.
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Old 02-01-2008, 04:58 AM   #42
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About how long do you think it would take to dominate 1st page serps for a longtail keyword with maybe 10-15k results max? I'm just starting to break into the realm of organic traffic.. till now the only thing i knew about organic anything was..

I read the serp domination article that EMP posted.. but it seems like that would be a lot of work for something like this with such small competition. Anyone have any tips? Would it just be very basic SEO to rank 1st page?

Appreciate this idea though Vladi, too dope ;D
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Old 02-01-2008, 03:40 PM   #43
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Great post. Do you always create the site first, get it on the first page and then sell it as a proven entity or will you also take an order from someone for a spot that you haven't achieved yet and then build and seo the site? Also curious if you've personally tried selling these via person, telephone and direct mail and which of the three has worked the best for you. Thanks again. This is a great idea.
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Old 02-02-2008, 12:43 PM   #44
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Quote:
Originally Posted by stack paper View Post
About how long do you think it would take to dominate 1st page serps for a longtail keyword with maybe 10-15k results max? I'm just starting to break into the realm of organic traffic.. till now the only thing i knew about organic anything was..

I read the serp domination article that EMP posted.. but it seems like that would be a lot of work for something like this with such small competition. Anyone have any tips? Would it just be very basic SEO to rank 1st page?

Appreciate this idea though Vladi, too dope ;D
The Beginnerís Guide To Top Google Rankings | Internet Marketing | Strategy & Services
Pointed me in the right direction...
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Old 02-02-2008, 05:40 PM   #45
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Quote:
Originally Posted by stack paper View Post
About how long do you think it would take to dominate 1st page serps for a longtail keyword with maybe 10-15k results max? I'm just starting to break into the realm of organic traffic.. till now the only thing i knew about organic anything was..

I read the serp domination article that EMP posted.. but it seems like that would be a lot of work for something like this with such small competition. Anyone have any tips? Would it just be very basic SEO to rank 1st page?

Appreciate this idea though Vladi, too dope ;D
It all depends on how many back-links each site has, age of the site, how well the sites are optimized for their keywords (is the main keyword/phrase in the title tag?) etc.
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Old 02-03-2008, 05:48 AM   #46
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the only problem is see with this is, most business's know their competition for the majority of their town, so when they see all those fake restaurants they might get make the connection? good idea though, it would probably work.
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Old 02-15-2008, 07:26 PM   #47
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I want to thank the dude that started this thread and the dude that started this thread

Easy Way To Make 100k/Year

I'd been pretty close to starting something similar, with a twist, for several months now. After reading these posts, I finally put in the time to get everything up and running. Today was the first day I opened for business. Why on a Friday? Why not? I was too hyper to wait until Monday anyway.

After making close to 100 cold calls today (me and a buddy) I've made a few observations.

1. These here internets are a scary thing to a lot of people.
2. People really want to get on the interwebs for fear of missing out on
potential business.
3. The simplest things that you can do online looks like magic to some.
4. People will PAY you if you wow them and can add value.


2 sales today... drum roll please...$4,000 .
Money already deposited in paypal account.
Now I'm not naive and this could be beginners luck, but man the market is huge and you can go in any direction with this.

Damn I'm energized.
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Old 02-17-2008, 02:20 PM   #48
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That's fantastic man ... not a bad day's pay if you can get it.


Frank
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Old 02-17-2008, 10:38 PM   #49
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Great Idea, I was planning to do something similar but instead to sell leads to local businesses. But I love this idea to generate some larger cash payments upfront, so maybe I'll offer a mixture of both (buy leads or buy the site). Just have to test test test and see want the local market/industry prefers and if I want more cash upfront or longer term cash via leads.
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Old 02-18-2008, 03:41 AM   #50
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Thanks for the awesome posts.

I have a similar question that was asked above:

How you selling them a unique domain or a page in a directory site. I am under the impression it is the latter. So the address would be (for keyword search = Beaverton "chinese restaurant")

www.beavertondirectory.com/chineserestaurant

Is this a correct assumption?

Someone stated earlier about using zip codes and that is a wonderful idea. Did some prelim searches with zip codes in them and some goofy stuff comes up. So it should be easy to climb to the top SERP.
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