Ebay yanks its ads from Google... - WickedFire - Affiliate Marketing Forum

barman · 06-14-2007, 12:23 AM

It's gotta be those quality score updates. Ebay is like "Fuck this shit!"

Of course they gotta be nice about it ... "This is part of an ongoing experiment to look at how we market across all media channels," said eBay spokesman Hani Durzy.

EBay yanks its ads from Google - Jun. 13, 2007

CorrectAD · 06-14-2007, 12:31 AM

how much money do you think ebay pours into google?

LazyHippy · 06-14-2007, 01:09 AM

It fits with their new affiliate terms - they banned direct linking for ppc at the beginning of the month.

Wooody · 06-14-2007, 01:41 AM

Quote:

Originally Posted by LazyHippy

It fits with their new affiliate terms - they banned direct linking for ppc at the beginning of the month.

But is only the US aff program that they have banned direct linking right?

engaged · 06-14-2007, 01:46 AM

Quote:

Originally Posted by CorrectAD

how much money do you think ebay pours into google?

>$100mm/yr

Stanley · 06-14-2007, 01:52 AM

Quote:

Originally Posted by CorrectAD

how much money do you think ebay pours into google?

ebay was google's biggest customer at $500 million a year

LazyHippy · 06-14-2007, 02:43 AM

Quote:

Originally Posted by Wooody

But is only the US aff program that they have banned direct linking right?

Yeah... so far.

ScottDaMan · 06-14-2007, 02:46 AM

Wow, that has to hurt the bottom line a bit. LOL.

Does this mean thy will squeeze more out of the little guys tho?

Stanley · 06-14-2007, 02:49 AM

Quote:

Originally Posted by ScottDaMan

Wow, that has to hurt the bottom line a bit. LOL.

Does this mean thy will squeeze more out of the little guys tho?

lo, dude they will do that either way, at least that's how it's always been with ebay.

pocketrockets · 06-14-2007, 03:20 AM

Wow, that is a surprising move by ebay to completely halt all PPC advertising. I could understand scaling back a little but to abandon the entire marketing campaign is very interesting.

Quote:

However, eBay is keeping its ads off AdWords, eBay spokesman Hani Durzy said. EBay Live begins Thursday in Boston.

The spat is yet another sign of what many consider a significant deterioration of relations between the two Internet giants in recent years, as Google has become a partial competitor to eBay.

Earlier Wednesday, Durzy said the decision to pull out the ads wasn't related to the party and characterized it as an ordinary experiment by eBay, similar to others the company constantly does to determine the best allocation of its advertising and marketing budget.

But there is nothing ordinary about eBay and Google, and the pullout is likely to have significant repercussions for both companies while it lasts: EBay is the largest paid search advertiser in the U.S. and Google is the country's largest paid search ad network.

In March, eBay ranked first in the U.S. among paid search advertisers with 802 million sponsored link exposures, or 4.1 percent of the total, according to comScore Networks Inc. That doesn't even take into account eBay's comparison shopping engine, Shopping.com, which ranked third on that list with 357 million sponsored link exposures, or 1.8 percent of the total.

... 802 million sponsored links, damn, lol. I was actually getting tired of seeing a ton of irrelevant ebay ads anyway. Less competition for us anyway

kyleirwin · 06-14-2007, 04:29 AM

Quote:

Originally Posted by CorrectAD

how much money do you think ebay pours into google?

Well.... back when Jon was running eBay's PPC campaigns back in '99, they were doing $50mm/day. Ask him, he would know for sure!

spyderman4g63 · 06-14-2007, 08:59 AM

I think they pulled them because of the party Google scheduled to protest eBay not allowing Google Checkout on auctions.

HellaGood · 06-14-2007, 09:56 AM

This may be a stupid question, but do you think Google will retaliate by pulling its eBay search results?

barman · 06-14-2007, 10:16 AM

Quote:

Originally Posted by HellaGood

This may be a stupid question, but do you think Google will retaliate by pulling its eBay search results?

That's some evil google will probably do

But you got me thinking... maybe they will have the engineers "take a look" at the algorithm and see if all those ebay results in the SERPs should even be there

HellaGood · 06-14-2007, 10:26 AM

Yeah, they might "tighten things up" and "improve the quality of our search results" as a retaliatory bitch slap.

Google and eBay - both too big and arrogant. Reminds me of Microsoft of the 1990s. It should be entertaining watching these titans smack each other around.

scottspfd82 · 06-14-2007, 11:11 AM

Well, they're not stopping PPC completely. They're showing ads on Yahoo. Maybe they're fed up with googles QS bullshit.

Could end up being a good thing for us little guys if google is losing there biggest customer because they're making it so fucking difficult to advertise anymore. If we bitch about it, the big G doesn't care. If anyone could get some changes made I'd say ebay would be a good candidate.

pocketrockets · 06-14-2007, 04:23 PM

Quote:

Originally Posted by scottspfd82

Well, they're not stopping PPC completely. They're showing ads on Yahoo. Maybe they're fed up with googles QS bullshit.

I don't see this as a QS issue. When you are the #1 advertiser on Google you are going to get special treatment/discounts.

This is likely due to Google's Checkout competing with Ebay's PayPal program.

This was an interesting move by ebay and reveals that maybe they weren't getting a great ROI from all that traffic and advertising.

Google is becoming much too big for their own good and their elitist behavior is pissing a lot of people off. I hope ebay never gives them another dime.

pocketrockets · 06-14-2007, 05:12 PM

Quote:

Originally Posted by kyleirwin

Well.... back when Jon was running eBay's PPC campaigns back in '99, they were doing $50mm/day. Ask him, he would know for sure!

engaged, is correct... ebay spends about $25m a qtr with Adwords.

DAX-Germany · 06-14-2007, 08:07 PM

I can't blame them. Adwords B-L-O-W-S.

barman · 06-14-2007, 08:10 PM

After eBay pulls ads, Google pulls plug on offending party

krazyjosh5 · 06-14-2007, 09:29 PM

I love reading this shit. Seeing high profile companies that are the backbone of modern life as we know it duking it out like schoolyard children.

Makes me realize how human these people are, even if they hold the entire internet by the balls and live in 3 mansions.... still humans just like you or I.

Xrproto · 06-15-2007, 10:07 AM

Could this have anything to do with that big press release about Auction Ads ebay was suppose to release this week? Makes you wonder...I can see the new adsense TOS changing prohibiting the use of AA along side adsense

engaged · 06-15-2007, 12:02 PM

Quote:

Originally Posted by Xrproto

Could this have anything to do with that big press release about Auction Ads ebay was suppose to release this week? Makes you wonder...I can see the new adsense TOS changing prohibiting the use of AA along side adsense

Does anyone pay attention?

Xrproto · 06-15-2007, 01:22 PM

Quote:

Originally Posted by engaged

Does anyone pay attention?

Now why the hell would I do that.

Laura · 06-16-2007, 10:50 PM

I saw an update on this today:

Google power 'less than thought' as eBay starts boycott-Business-Industry Sectors-Media-TimesOnline

Quote:

Some 9.6 per cent of eBay visitors came from Google on Tuesday, the first full day that the boycott was in effect, compared with 10.6 per cent on the previous Tuesday, Mr Tancer said.

Quote:

The data suggests that Google may be less powerful than people thought, at a time when the search engine is seeking to widen its empire – and drawing fresh criticism almost every day as a result of its perceived growing dominance.

Laura

pocketrockets · 06-22-2007, 09:32 PM

Looks like ebay decided to start running ads again w/ Google this afternoon.

EBay Returns to Google Advertising
Friday June 22, 6:27 pm ET
By Rachel Konrad, AP Technology Writer

After Spat Between Rivals, EBay Resumes Running Advertising Through Google SAN FRANCISCO (AP) -- After a spat between two of the world's largest Internet companies, online auctioneer eBay Inc. resumed running advertising through Google Inc. on Friday.EBay recently pulled ads from the world's most popular search engine in what the auction company billed as an experiment to determine the most effective means of getting customers to visit the shopping site. The move, however, had smacked of blatant retaliation as it coincided with a June 14 party that Google had been planning to siphon attention from eBay's annual user celebration in Boston.

In the past week, eBay -- one of the biggest buyers using Google's AdWords marketing program -- increased advertising on Google rivals, including Yahoo Inc., IAC/InterActiveCorp.'s Ask.com and Microsoft Corp.'s MSN.com.

EBay spokesman Hani Durzy said the experiment proved that eBay didn't need to spend as much on Google ads, which generally run to the right of Google's regular search results.

Durzy wouldn't provide dollar or percentage figures but said that eBay's pullback from AdWords in the United States would be "significant."
"Overall the takeaway for us was that we weren't as dependent on AdWords as some out there may have thought," Durzy said.
He said traffic to the site was higher during its 10-day experiment compared with the same time a year ago, and eBay sales don't appear to have been dampened.

"Other partners -- Yahoo and AOL and MSN -- really stepped up and provided a lot of value," Durzy said. "And natural search continues to drive a lot of valuable traffic to the site."
Google spokesman Brandon McCormick confirmed that eBay returned to AdWords on Friday afternoon.

"Over the last seven years, we have worked closely with eBay to drive customers to their site and build value for their business and the business of their sellers," McCormick wrote in an e-mail. "We look forward to a continued partnership."

EBay executives have insisted that pulling ads off Google was in the works for months, but it came just as Google was planning "Let Freedom Ring" -- a reference to the fact that San Jose-based eBay, which owns transaction service PayPal, does not allow rival Google Checkout as a payment method.
Google canceled the gala after eBay pulled its ads and eBay CEO Meg Whitman -- considered one of Silicon Valley's most diplomatic and unflappable executives -- said she was "not pleased" with Google's plucky party.

The spat highlights the complex relationship between two of Silicon Valley's most high-profile companies, which depend on each other for traffic and revenue but increasingly compete.

PayPal, which eBay acquired in 2002, is by far the most popular online transaction service, with 143 million user accounts around the world. PayPal, which had $1.4 billion in revenue last year, is vital to eBay because it is growing faster than eBay's older auction and shopping business.
Google debuted Checkout only last year, though Google claims it is accepted by more than a quarter of the top 500 online retailers.
Despite the complex business relationship and the blue chip status of Google and eBay, neither company has displayed much maturity over the past two weeks, said technology analyst Roger L. Kay, founder and president of Endpoint Technologies Associates Inc.

"Google has a ton of money and should have thrown its own party that didn't coincide with the eBay event, which was simply a guerrilla warfare attempt to draw attention on the cheap," Kay said. "And for eBay to cut ads from Google -- the old-fashioned metaphor is 'cutting off your nose to spite your face.' It was all very childish."

EBay Returns to Google Advertising: Financial News - Yahoo! Finance

06-14-2007, 12:23 AM	#1 (permalink)
barman Join Date: Aug 2006 Location: Internets Posts: 5,987 iTrader: 12 / 100%	Ebay yanks its ads from Google... It's gotta be those quality score updates. Ebay is like "Fuck this shit!" Of course they gotta be nice about it ... "This is part of an ongoing experiment to look at how we market across all media channels," said eBay spokesman Hani Durzy. EBay yanks its ads from Google - Jun. 13, 2007 Share Share this post on Digg Del.icio.us Technorati Twitter __________________ Where Affiliate Marketers go for News. and Weed.

06-14-2007, 12:31 AM	#2 (permalink)
CorrectAD Senior Member Join Date: Apr 2007 Posts: 635 iTrader: 7 / 100%	how much money do you think ebay pours into google? Share Share this post on Digg Del.icio.us Technorati Twitter __________________ collecting ip addresses was way cooler than this godamn signature...

06-14-2007, 02:46 AM	#8 (permalink)
ScottDaMan Senior Member Join Date: Mar 2007 Posts: 1,177 iTrader: 11 / 100%	Wow, that has to hurt the bottom line a bit. LOL. Does this mean thy will squeeze more out of the little guys tho? Share Share this post on Digg Del.icio.us Technorati Twitter __________________ Gay Webmaster Forum <-- Still #1 - LOL

06-14-2007, 08:59 AM	#12 (permalink)
spyderman4g63 Senior Member Join Date: Mar 2007 Location: Ohio Posts: 303 iTrader: 1 / 100%	I think they pulled them because of the party Google scheduled to protest eBay not allowing Google Checkout on auctions. Share Share this post on Digg Del.icio.us Technorati Twitter

06-14-2007, 09:56 AM	#13 (permalink)
HellaGood Amassing FABULOUS wealth! Join Date: Apr 2007 Posts: 156 iTrader: 0 / 0%	This may be a stupid question, but do you think Google will retaliate by pulling its eBay search results? Share Share this post on Digg Del.icio.us Technorati Twitter

06-14-2007, 10:26 AM	#15 (permalink)
HellaGood Amassing FABULOUS wealth! Join Date: Apr 2007 Posts: 156 iTrader: 0 / 0%	Yeah, they might "tighten things up" and "improve the quality of our search results" as a retaliatory bitch slap. Google and eBay - both too big and arrogant. Reminds me of Microsoft of the 1990s. It should be entertaining watching these titans smack each other around. Share Share this post on Digg Del.icio.us Technorati Twitter

06-14-2007, 11:11 AM	#16 (permalink)
scottspfd82 Senior Member Join Date: Dec 2006 Posts: 789 iTrader: 4 / 100%	Well, they're not stopping PPC completely. They're showing ads on Yahoo. Maybe they're fed up with googles QS bullshit. Could end up being a good thing for us little guys if google is losing there biggest customer because they're making it so fucking difficult to advertise anymore. If we bitch about it, the big G doesn't care. If anyone could get some changes made I'd say ebay would be a good candidate. Share Share this post on Digg Del.icio.us Technorati Twitter __________________ Learn To Convert: Daily Marketing Strategies That Work...

06-14-2007, 08:07 PM	#19 (permalink)
DAX-Germany Banned Join Date: Jun 2007 Location: deutschland Posts: 19 iTrader: 0 / 0%	I can't blame them. Adwords B-L-O-W-S. Share Share this post on Digg Del.icio.us Technorati Twitter

06-14-2007, 08:10 PM	#20 (permalink)
barman Join Date: Aug 2006 Location: Internets Posts: 5,987 iTrader: 12 / 100%	After eBay pulls ads, Google pulls plug on offending party Share Share this post on Digg Del.icio.us Technorati Twitter __________________ Where Affiliate Marketers go for News. and Weed.

06-14-2007, 09:29 PM	#21 (permalink)
krazyjosh5 theres GOLD in dem tubes! Join Date: May 2007 Posts: 1,021 iTrader: 3 / 100%	I love reading this shit. Seeing high profile companies that are the backbone of modern life as we know it duking it out like schoolyard children. Makes me realize how human these people are, even if they hold the entire internet by the balls and live in 3 mansions.... still humans just like you or I. Share Share this post on Digg Del.icio.us Technorati Twitter

06-15-2007, 10:07 AM	#22 (permalink)
Xrproto Waste of e-space Join Date: Aug 2006 Posts: 1,882 iTrader: 4 / 100%	Could this have anything to do with that big press release about Auction Ads ebay was suppose to release this week? Makes you wonder...I can see the new adsense TOS changing prohibiting the use of AA along side adsense Share Share this post on Digg Del.icio.us Technorati Twitter __________________ I can assure you I am as insane as the next man.

06-22-2007, 09:32 PM	#26 (permalink)
pocketrockets Senior Member Join Date: Aug 2006 Posts: 1,728 iTrader: 75 / 100%	Looks like ebay decided to start running ads again w/ Google this afternoon. EBay Returns to Google Advertising Friday June 22, 6:27 pm ET By Rachel Konrad, AP Technology Writer After Spat Between Rivals, EBay Resumes Running Advertising Through Google SAN FRANCISCO (AP) -- After a spat between two of the world's largest Internet companies, online auctioneer eBay Inc. resumed running advertising through Google Inc. on Friday.EBay recently pulled ads from the world's most popular search engine in what the auction company billed as an experiment to determine the most effective means of getting customers to visit the shopping site. The move, however, had smacked of blatant retaliation as it coincided with a June 14 party that Google had been planning to siphon attention from eBay's annual user celebration in Boston. In the past week, eBay -- one of the biggest buyers using Google's AdWords marketing program -- increased advertising on Google rivals, including Yahoo Inc., IAC/InterActiveCorp.'s Ask.com and Microsoft Corp.'s MSN.com. EBay spokesman Hani Durzy said the experiment proved that eBay didn't need to spend as much on Google ads, which generally run to the right of Google's regular search results. Durzy wouldn't provide dollar or percentage figures but said that eBay's pullback from AdWords in the United States would be "significant." "Overall the takeaway for us was that we weren't as dependent on AdWords as some out there may have thought," Durzy said. He said traffic to the site was higher during its 10-day experiment compared with the same time a year ago, and eBay sales don't appear to have been dampened. "Other partners -- Yahoo and AOL and MSN -- really stepped up and provided a lot of value," Durzy said. "And natural search continues to drive a lot of valuable traffic to the site." Google spokesman Brandon McCormick confirmed that eBay returned to AdWords on Friday afternoon. "Over the last seven years, we have worked closely with eBay to drive customers to their site and build value for their business and the business of their sellers," McCormick wrote in an e-mail. "We look forward to a continued partnership." EBay executives have insisted that pulling ads off Google was in the works for months, but it came just as Google was planning "Let Freedom Ring" -- a reference to the fact that San Jose-based eBay, which owns transaction service PayPal, does not allow rival Google Checkout as a payment method. Google canceled the gala after eBay pulled its ads and eBay CEO Meg Whitman -- considered one of Silicon Valley's most diplomatic and unflappable executives -- said she was "not pleased" with Google's plucky party. The spat highlights the complex relationship between two of Silicon Valley's most high-profile companies, which depend on each other for traffic and revenue but increasingly compete. PayPal, which eBay acquired in 2002, is by far the most popular online transaction service, with 143 million user accounts around the world. PayPal, which had $1.4 billion in revenue last year, is vital to eBay because it is growing faster than eBay's older auction and shopping business. Google debuted Checkout only last year, though Google claims it is accepted by more than a quarter of the top 500 online retailers. Despite the complex business relationship and the blue chip status of Google and eBay, neither company has displayed much maturity over the past two weeks, said technology analyst Roger L. Kay, founder and president of Endpoint Technologies Associates Inc. "Google has a ton of money and should have thrown its own party that didn't coincide with the eBay event, which was simply a guerrilla warfare attempt to draw attention on the cheap," Kay said. "And for eBay to cut ads from Google -- the old-fashioned metaphor is 'cutting off your nose to spite your face.' It was all very childish." EBay Returns to Google Advertising: Financial News - Yahoo! Finance Share Share this post on Digg Del.icio.us Technorati Twitter __________________ Private Network of 34, aged sites (oldest 1996!) 1 x PR5, 10 x PR4, 10 x PR3, 9 x PR2, 4 x PR1 = $35/month Status: SOLD-OUT [see thread] But Re-Opening Soon! >>Join the waiting list here for instant notification when we open!

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