Ebay yanks its ads from Google... - WickedFire - Affiliate Marketing Forum

barman · 06-14-2007, 01:23 AM

It's gotta be those quality score updates. Ebay is like "Fuck this shit!"

Of course they gotta be nice about it ... "This is part of an ongoing experiment to look at how we market across all media channels," said eBay spokesman Hani Durzy.

EBay yanks its ads from Google - Jun. 13, 2007

CorrectAD · 06-14-2007, 01:31 AM

how much money do you think ebay pours into google?

LazyHippy · 06-14-2007, 02:09 AM

It fits with their new affiliate terms - they banned direct linking for ppc at the beginning of the month.

Wooody · 06-14-2007, 02:41 AM

Quote:

Originally Posted by LazyHippy

It fits with their new affiliate terms - they banned direct linking for ppc at the beginning of the month.

But is only the US aff program that they have banned direct linking right?

engaged · 06-14-2007, 02:46 AM

Quote:

Originally Posted by CorrectAD

how much money do you think ebay pours into google?

>$100mm/yr

Stanley · 06-14-2007, 02:52 AM

Quote:

Originally Posted by CorrectAD

how much money do you think ebay pours into google?

ebay was google's biggest customer at $500 million a year

LazyHippy · 06-14-2007, 03:43 AM

Quote:

Originally Posted by Wooody

But is only the US aff program that they have banned direct linking right?

Yeah... so far.

ScottDaMan · 06-14-2007, 03:46 AM

Wow, that has to hurt the bottom line a bit. LOL.

Does this mean thy will squeeze more out of the little guys tho?

Stanley · 06-14-2007, 03:49 AM

Quote:

Originally Posted by ScottDaMan

Wow, that has to hurt the bottom line a bit. LOL.

Does this mean thy will squeeze more out of the little guys tho?

lo, dude they will do that either way, at least that's how it's always been with ebay.

pocketrockets · 06-14-2007, 04:20 AM

Wow, that is a surprising move by ebay to completely halt all PPC advertising. I could understand scaling back a little but to abandon the entire marketing campaign is very interesting.

Quote:

However, eBay is keeping its ads off AdWords, eBay spokesman Hani Durzy said. EBay Live begins Thursday in Boston.

The spat is yet another sign of what many consider a significant deterioration of relations between the two Internet giants in recent years, as Google has become a partial competitor to eBay.

Earlier Wednesday, Durzy said the decision to pull out the ads wasn't related to the party and characterized it as an ordinary experiment by eBay, similar to others the company constantly does to determine the best allocation of its advertising and marketing budget.

But there is nothing ordinary about eBay and Google, and the pullout is likely to have significant repercussions for both companies while it lasts: EBay is the largest paid search advertiser in the U.S. and Google is the country's largest paid search ad network.

In March, eBay ranked first in the U.S. among paid search advertisers with 802 million sponsored link exposures, or 4.1 percent of the total, according to comScore Networks Inc. That doesn't even take into account eBay's comparison shopping engine, Shopping.com, which ranked third on that list with 357 million sponsored link exposures, or 1.8 percent of the total.

... 802 million sponsored links, damn, lol. I was actually getting tired of seeing a ton of irrelevant ebay ads anyway. Less competition for us anyway

kyleirwin · 06-14-2007, 05:29 AM

Quote:

Originally Posted by CorrectAD

how much money do you think ebay pours into google?

Well.... back when Jon was running eBay's PPC campaigns back in '99, they were doing $50mm/day. Ask him, he would know for sure!

spyderman4g63 · 06-14-2007, 09:59 AM

I think they pulled them because of the party Google scheduled to protest eBay not allowing Google Checkout on auctions.

HellaGood · 06-14-2007, 10:56 AM

This may be a stupid question, but do you think Google will retaliate by pulling its eBay search results?

barman · 06-14-2007, 11:16 AM

Quote:

Originally Posted by HellaGood

This may be a stupid question, but do you think Google will retaliate by pulling its eBay search results?

That's some evil google will probably do

But you got me thinking... maybe they will have the engineers "take a look" at the algorithm and see if all those ebay results in the SERPs should even be there

HellaGood · 06-14-2007, 11:26 AM

Yeah, they might "tighten things up" and "improve the quality of our search results" as a retaliatory bitch slap.

Google and eBay - both too big and arrogant. Reminds me of Microsoft of the 1990s. It should be entertaining watching these titans smack each other around.

scottspfd82 · 06-14-2007, 12:11 PM

Well, they're not stopping PPC completely. They're showing ads on Yahoo. Maybe they're fed up with googles QS bullshit.

Could end up being a good thing for us little guys if google is losing there biggest customer because they're making it so fucking difficult to advertise anymore. If we bitch about it, the big G doesn't care. If anyone could get some changes made I'd say ebay would be a good candidate.

pocketrockets · 06-14-2007, 05:23 PM

Quote:

Originally Posted by scottspfd82

Well, they're not stopping PPC completely. They're showing ads on Yahoo. Maybe they're fed up with googles QS bullshit.

I don't see this as a QS issue. When you are the #1 advertiser on Google you are going to get special treatment/discounts.

This is likely due to Google's Checkout competing with Ebay's PayPal program.

This was an interesting move by ebay and reveals that maybe they weren't getting a great ROI from all that traffic and advertising.

Google is becoming much too big for their own good and their elitist behavior is pissing a lot of people off. I hope ebay never gives them another dime.

06-14-2007, 01:23 AM	#1 (permalink)
barman hoodrich Join Date: Aug 2006 Location: Colorado Posts: 2,894	Ebay yanks its ads from Google... It's gotta be those quality score updates. Ebay is like "Fuck this shit!" Of course they gotta be nice about it ... "This is part of an ongoing experiment to look at how we market across all media channels," said eBay spokesman Hani Durzy. EBay yanks its ads from Google - Jun. 13, 2007 __________________ be a super affiliate eh join the ppc.bz fan club noob

06-14-2007, 01:31 AM	#2 (permalink)
CorrectAD Senior Member Join Date: Apr 2007 Posts: 542	how much money do you think ebay pours into google? __________________ <<<< Hey look! Smaxor started a network.

06-14-2007, 02:09 AM	#3 (permalink)
LazyHippy Join Date: Apr 2007 Location: Sunny England! Posts: 2,746	It fits with their new affiliate terms - they banned direct linking for ppc at the beginning of the month. __________________ Get free domain names - use code D071536713 Ads4Dough is special $25 Free (or £50) YSM Credit > Free UK Prepaid VISA Forum Image Codes: Free Image Hosting Too Lazy

06-14-2007, 03:46 AM	#8 (permalink)
ScottDaMan Senior Member Join Date: Mar 2007 Posts: 943	Wow, that has to hurt the bottom line a bit. LOL. Does this mean thy will squeeze more out of the little guys tho? __________________ Gay Webmaster Forum

06-14-2007, 09:59 AM	#12 (permalink)
spyderman4g63 Senior Member Join Date: Mar 2007 Location: Wheeling, WV Posts: 234	I think they pulled them because of the party Google scheduled to protest eBay not allowing Google Checkout on auctions. __________________ Smax made me rich, kinda

06-14-2007, 10:56 AM	#13 (permalink)
HellaGood Amassing FABULOUS wealth! Join Date: Apr 2007 Posts: 156	This may be a stupid question, but do you think Google will retaliate by pulling its eBay search results?

06-14-2007, 11:26 AM	#15 (permalink)
HellaGood Amassing FABULOUS wealth! Join Date: Apr 2007 Posts: 156	Yeah, they might "tighten things up" and "improve the quality of our search results" as a retaliatory bitch slap. Google and eBay - both too big and arrogant. Reminds me of Microsoft of the 1990s. It should be entertaining watching these titans smack each other around.

06-14-2007, 12:11 PM	#16 (permalink)
scottspfd82 Senior Member Join Date: Dec 2006 Posts: 521	Well, they're not stopping PPC completely. They're showing ads on Yahoo. Maybe they're fed up with googles QS bullshit. Could end up being a good thing for us little guys if google is losing there biggest customer because they're making it so fucking difficult to advertise anymore. If we bitch about it, the big G doesn't care. If anyone could get some changes made I'd say ebay would be a good candidate. __________________ Cheap Ass Landing Pages That Convert.