seomoz gets vc funding... - WickedFire - Affiliate Marketing Forum

georgiecas1y · 09-18-2007, 11:10 PM

SEOmoz | Big Changes Afoot at SEOmoz

Why would an SEO firm need venture capital?! What a load of bullshit.

babyboy808 · 09-19-2007, 12:28 AM

well if you read their post, it would tell you.

The quick answer: quicker growth of the company.

Jondoe0069 · 09-19-2007, 01:43 AM

They are a consulting company. They have an office and some phones and a few computers. If one of their consultants isn't pulling his weight, fire him/her.

What are they going to use the money for? Marketing?

If they are such experts at SEO, what do they need marketing money for?

Ryan · 09-19-2007, 01:53 PM

They could make a good chunk of change, but if they're wanting to take it to a whole other level, then perhaps they needed some serious money. I understand they most likely make atleast 100,000-2/month, but when it comes down to it as a company...that's not a whole lot.

turbolapp · 09-19-2007, 03:45 PM

Quote:

Originally Posted by Jondoe0069

They are a consulting company. They have an office and some phones and a few computers. If one of their consultants isn't pulling his weight, fire him/her.

What are they going to use the money for? Marketing?

If they are such experts at SEO, what do they need marketing money for?

Perhaps I'm not really understanding the question, but are you asking why a company would want to make more money?

seocracy · 09-19-2007, 03:47 PM

Quote:

Originally Posted by turbolapp

Perhaps I'm not really understanding the question, but are you asking why a company would want to make more money?

now that's funny

georgiecas1y · 09-19-2007, 09:53 PM

Quote:

Originally Posted by turbolapp

Perhaps I'm not really understanding the question, but are you asking why a company would want to make more money?

vc money isn't 'more' money

why would an seo firm need vc funding, are they making a loss at the moment? shocking if the are. seo has got no major costs!

Geordie · 09-20-2007, 03:56 AM

I've often wondered if they wanted to go into doing SEO for "blue-suit" type companies that would typically hire Bruce Clay et al. Looking at the Bruce Clay guys at shows etc,. I get the impression that they go after the more serious Blue Chip companies that wouldn't hire some "young guys from Seattle" etc... It's kind of like when companies buy IBM for IT infrastructure simply because "no one ever got fired for choosing IBM" when they were responsible for picking systems. No one is going to come back and say to the marketing people at a Blue Chip "the SEO project wasn't what we expected, who were these slackers you hired?" Whereas if they were Bruce Clay's guys in suits then it's not the marketing people's fault if the "responsible" choice didn't work out.

Maybe they need the VC cash to punch through the ceiling and advertise to and align with the International Blue Chips? I dunno/

pocketrockets · 09-22-2007, 10:33 PM

Quote:

Originally Posted by georgiecas1y

vc money isn't 'more' money

why would an seo firm need vc funding, are they making a loss at the moment? shocking if the are. seo has got no major costs!

Did you read the article? I guess not so lets recap.

Quote:

So, what, specifically, are we going to do with the money? Good question - glad you asked

Invest in people - people are our biggest resource, and with our staff getting competing job offers every other day, we need to make sure that we can compensate our team at market rates (we've been playing the scrimp and save game a long time).

Attract great new talent - look for a blog post in the near future on our recruiting efforts. We're planning to go from 7 to 12 on the team full time over the next 6 months.

Build better technology - the tools are great, and we're getting relatively good accuracy, but it's not good enough, and it certainly can't support the kind of growth we want to see. We want to build truly scalable technology to provide you with the information you need, updated when and how you need it.

Market to a wider audience - I'm no fan of throwing money at marketing, especially when SEO & word of mouth have been so successful. However, I do think it's valuable to test the waters and see what works - print, radio, trade show booths, sponsorships and a serious push into business and partnership development.

Take some chances - While we're planning to be conservative with the investment (none of the standard, blow-through-the-money-in-6-months then ask for more), we will be able to take some risks and invest in projects that don't have a guaranteed outcome. Developer time, analysis time and hardware resources will all be a part of what we do here, and hopefully a few of these projects will provide remarkable value (while others will help to serve as lessons of what not to do). One of the things we want to try - building our own search engine on a small scale

Obviously they aren't going to tell EVERYTHING they are going to do with the VC money. It's not a lot of $$ really so most of that could be burnt up just hiring better people away from Microsoft, Amazon, Real Networks and other nearby companies that they have to compete with for talent.

Raccoon · 09-22-2007, 10:47 PM

Quote:

Originally Posted by georgiecas1y

Why would an SEO firm need venture capital?! What a load of bullshit.

I know, I know. They need venture capital to spend on AdWords if they get penalized by Google one day!

romanticmannnnn · 09-29-2007, 02:36 PM

It also depends on whether their seo involves some paid links lol.

09-18-2007, 11:10 PM	#1 (permalink)
georgiecas1y Banned Join Date: Aug 2007 Location: Ireland Posts: 101	seomoz gets vc funding... SEOmoz \| Big Changes Afoot at SEOmoz Why would an SEO firm need venture capital?! What a load of bullshit.

09-19-2007, 01:43 AM	#3 (permalink)
Jondoe0069 Senior Member Join Date: Mar 2007 Posts: 636	They are a consulting company. They have an office and some phones and a few computers. If one of their consultants isn't pulling his weight, fire him/her. What are they going to use the money for? Marketing? If they are such experts at SEO, what do they need marketing money for? __________________

09-19-2007, 01:53 PM	#4 (permalink)
Ryan Link Building Ninja Join Date: Nov 2006 Location: Vancouver Posts: 142	They could make a good chunk of change, but if they're wanting to take it to a whole other level, then perhaps they needed some serious money. I understand they most likely make atleast 100,000-2/month, but when it comes down to it as a company...that's not a whole lot. __________________ Read my blog on Link Building. You can also check out my Link Building Services or Link Building Tools.

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09-19-2007, 12:28 AM	#2 (permalink)
babyboy808 Content king Join Date: Sep 2006 Posts: 165	well if you read their post, it would tell you. The quick answer: quicker growth of the company.

09-20-2007, 03:56 AM	#8 (permalink)
Geordie Member Join Date: Jan 2007 Location: Victoria, BC, Canada Posts: 50	I've often wondered if they wanted to go into doing SEO for "blue-suit" type companies that would typically hire Bruce Clay et al. Looking at the Bruce Clay guys at shows etc,. I get the impression that they go after the more serious Blue Chip companies that wouldn't hire some "young guys from Seattle" etc... It's kind of like when companies buy IBM for IT infrastructure simply because "no one ever got fired for choosing IBM" when they were responsible for picking systems. No one is going to come back and say to the marketing people at a Blue Chip "the SEO project wasn't what we expected, who were these slackers you hired?" Whereas if they were Bruce Clay's guys in suits then it's not the marketing people's fault if the "responsible" choice didn't work out. Maybe they need the VC cash to punch through the ceiling and advertise to and align with the International Blue Chips? I dunno/

09-29-2007, 02:36 PM	#11 (permalink)
romanticmannnnn Junior Member Join Date: Aug 2007 Posts: 10	It also depends on whether their seo involves some paid links lol.