yahoo getting rid of their bid system - WickedFire - Affiliate Marketing Forum

Stanley · 10-17-2006, 09:50 PM

about the only thing I liked about yahoo sponsored search was their bid system
you were able to see the top 5 bids and see where you rank

now those fuckers are making it like adwords

just got this in an email:

Quote:

The bid information displayed within your current account will soon change. As advertisers upgrade their accounts, their bids will no longer be reflected in the current system. To ease this transition and help provide you with accurate bidding information, in approximately six to eight weeks you will see two new data points on the Manage Bids page: First, you will see a bid range for prime placement. This bid range will tell you what advertisers are currently bidding for the spots at the very top of the search results page for each keyword (Example: $.75 - $.25). Second, you'll see an estimate of your average position for each listing. Each time you enter a new bid this estimate will change, so you'll be able to tell where your listing is likely to appear for a given bid. Once these two new pieces of information become available, you'll no longer see the Top 5 Max Bids column displayed in your account.

Saadh · 10-17-2006, 09:52 PM

Wow that sucks ass. Happening pretty quickly too.

Jdog · 10-17-2006, 10:02 PM

Is that why it's going to be down friday? Pole smokers, I'm just getting used to it.

roozbeh007 · 10-17-2006, 11:17 PM

yeah I just got their email. fucked up loosers.

Jon · 10-17-2006, 11:54 PM

You'd think that the network that created the whole ppc bidding model in the first place would be on top of their game and be able to have a near flawless setup. But no, that's too much to ask for. Yahoo was stupid because they should have constantly tweaked their system and applied creative upgrades. Overall their system is pretty much like the same one that existed years ago, not much has changed. Fools I tell ya.

capitalistpig · 10-18-2006, 12:18 AM

Yeah, Yahoo got fat and lazy. They just sat there watching google whoop their ass.

IMO, as long as they fire every one of their useless friggin editors, I'll probably spend more money with them then. Otherwise, I won't waste my time playing their editorial games.

Adsense Loser · 10-18-2006, 01:35 AM

Shit still converts better than adwords...

kr338r · 10-18-2006, 02:57 AM

that must be the reason they ran the $100 promo for new sign-ups...
sucker all us newbs in.

or maybe coz they'r losing market share like a sive:

Google Expected to Pocket 25% of Online Ad Revenue in 2006
"Google's US ad revenue growth rate in 2006 will soar almost 65% over last year's. Yahoo! still shows a respectable 17.5% growth rate, an increase that would satisfy most companies. But not one competing against Google. Just a year ago, Google and Yahoo! both posted US ad revenues of more than $2.4 billion. For the full year 2006, though, Google at $4 billion in ad revenue will eclipse Yahoo!'s ad revenue of $2.9 billion."

L146705 · 10-18-2006, 11:26 AM

yahoo posted bad results today(drop in profits), they are definatley slipping up.

katoved · 10-18-2006, 03:07 PM

Their revenue has been dropping every quarter for a while now. Google continues to dominate.

Andrew · 10-18-2006, 05:04 PM

Yahoo is switching from the straight up bid placement to a total revenue model like Google. I suspect they will see a huge jump in earnings.

I liked the bid placement because it was so exploitable, you can make an ad show up #1 or #2 for key phrases that Google would bump you down to #20 for the terrible clickthrough rate.

On the other hand, this may push down the revenues of publishers who already had high clickthrough rates due to aggressive optimization.

Crispin · 10-18-2006, 10:26 PM

I don't like this at all.

Currently if you bid on "green widgets with blue spots" for 10 cents you beat $10 "widgets", if someone types in the long search term. But that won't be the case soon.

So my thousands of long tail keywords could lose a lot of
traffic. Although it depends on how much they reward
keyword "relevancy" vs Cash.

I guess cash is going to win and relevancy is taken into
account via CTR.

Crispin

pocketrockets · 10-19-2006, 07:12 PM

Another change - looks like Yahoo is getting rid of it's keyword traffic tool according to the recent visit by Jensense

And it looks as though the demise of the keyword traffic tool will become a reality. I was also vocal against that one because it is a great free tool to send newbies too who want to start poking around into keyword research. We may have managed to convince them to keep it in place until they have a Panama edition of a similar tool in place that is accessible to all webmasters (not just advertisers).

I don't understand this move at all.

roozbeh007 · 10-19-2006, 07:21 PM

I think that's the most used tool in whole yahoo network crap. with out that they are absolutely worthless.

Stanley · 10-19-2006, 08:50 PM

andrew their bid system will superficially raise earnings but only for a few months

they're taking one step forward and two steps back,
people will be spending less with them because the changes they're making are simply dumb.

Adsense Loser · 10-19-2006, 09:05 PM

Yahoo's superior conversion rate over crap-words will win over more customers in the long term and this new bidding system will help. Don't write yahoo off. Expect tons of advertisers to move to yahoo.

10-17-2006, 09:52 PM	#2 (permalink)
Saadh y.is.Saadh.so.loveable Join Date: Jul 2006 Location: NJ, USA. Posts: 889 iTrader: (0)	Wow that sucks ass. Happening pretty quickly too. __________________

10-17-2006, 10:02 PM	#3 (permalink)
Jdog Join Date: Aug 2006 Location: Phoenix Posts: 4,312 iTrader: (1)	Is that why it's going to be down friday? Pole smokers, I'm just getting used to it. __________________ Copeac Rocks! Bluehat SEO Must Read!

10-17-2006, 11:17 PM	#4 (permalink)
roozbeh007 RS4 Join Date: Jul 2006 Location: Houston, TX Posts: 347 iTrader: (1)	yeah I just got their email. fucked up loosers. __________________ Full Color Printing Service in Houston Heating and Air Conditioning Repair service Houston Dallas Austin San Antonio

10-17-2006, 11:54 PM	#5 (permalink)
Jon Join Date: Jun 2006 Location: New York City Posts: 7,330 iTrader: (0)	You'd think that the network that created the whole ppc bidding model in the first place would be on top of their game and be able to have a near flawless setup. But no, that's too much to ask for. Yahoo was stupid because they should have constantly tweaked their system and applied creative upgrades. Overall their system is pretty much like the same one that existed years ago, not much has changed. Fools I tell ya. __________________ There's someone in my head... but its not me.

10-18-2006, 12:18 AM	#6 (permalink)
capitalistpig Nothing To Read Here Join Date: Jun 2006 Location: USA Posts: 153 iTrader: (0)	Yeah, Yahoo got fat and lazy. They just sat there watching google whoop their ass. IMO, as long as they fire every one of their useless friggin editors, I'll probably spend more money with them then. Otherwise, I won't waste my time playing their editorial games. __________________ Capitalist Pig Was Here

10-18-2006, 01:35 AM	#7 (permalink)
Adsense Loser XLACF is mirror internet Join Date: Oct 2006 Posts: 484 iTrader: (0)	Shit still converts better than adwords...

10-18-2006, 02:57 AM	#8 (permalink)
kr338r 2nd prize is steak knives Join Date: Oct 2006 Posts: 220 iTrader: (0)	that must be the reason they ran the $100 promo for new sign-ups... sucker all us newbs in. or maybe coz they'r losing market share like a sive: Google Expected to Pocket 25% of Online Ad Revenue in 2006 "Google's US ad revenue growth rate in 2006 will soar almost 65% over last year's. Yahoo! still shows a respectable 17.5% growth rate, an increase that would satisfy most companies. But not one competing against Google. Just a year ago, Google and Yahoo! both posted US ad revenues of more than $2.4 billion. For the full year 2006, though, Google at $4 billion in ad revenue will eclipse Yahoo!'s ad revenue of $2.9 billion." __________________ enough bowing down to disillusion - hats off and applause to rogues and revolution, the ripple effect is too good not to mention - if you're not affected, you're not paying attention. incubus

10-18-2006, 11:26 AM	#9 (permalink)
L146705 Senior Member Join Date: Aug 2006 Posts: 284 iTrader: (2)	yahoo posted bad results today(drop in profits), they are definatley slipping up.

10-18-2006, 03:07 PM	#10 (permalink)
katoved BannerBlindness.com Join Date: Jul 2006 Location: Chicago Posts: 1,234 iTrader: (2)	Their revenue has been dropping every quarter for a while now. Google continues to dominate. __________________ Banner Blindness - online marketing, creative writing, global control politics, prank calls. My corporate blog and forum.

10-18-2006, 05:04 PM	#11 (permalink)
Andrew Join Date: Jun 2006 Posts: 1,989 iTrader: (0)	Yahoo is switching from the straight up bid placement to a total revenue model like Google. I suspect they will see a huge jump in earnings. I liked the bid placement because it was so exploitable, you can make an ad show up #1 or #2 for key phrases that Google would bump you down to #20 for the terrible clickthrough rate. On the other hand, this may push down the revenues of publishers who already had high clickthrough rates due to aggressive optimization.

10-18-2006, 10:26 PM	#12 (permalink)
Crispin Junior Member Join Date: Aug 2006 Location: Byron Bay, Australia Posts: 19 iTrader: (0)	I don't like this at all. Currently if you bid on "green widgets with blue spots" for 10 cents you beat $10 "widgets", if someone types in the long search term. But that won't be the case soon. So my thousands of long tail keywords could lose a lot of traffic. Although it depends on how much they reward keyword "relevancy" vs Cash. I guess cash is going to win and relevancy is taken into account via CTR. Crispin

10-19-2006, 07:12 PM	#13 (permalink)
pocketrockets Senior Member Join Date: Aug 2006 Posts: 603 iTrader: (1)	Another change - looks like Yahoo is getting rid of it's keyword traffic tool according to the recent visit by Jensense And it looks as though the demise of the keyword traffic tool will become a reality. I was also vocal against that one because it is a great free tool to send newbies too who want to start poking around into keyword research. We may have managed to convince them to keep it in place until they have a Panama edition of a similar tool in place that is accessible to all webmasters (not just advertisers). I don't understand this move at all.

10-19-2006, 07:21 PM	#14 (permalink)
roozbeh007 RS4 Join Date: Jul 2006 Location: Houston, TX Posts: 347 iTrader: (1)	I think that's the most used tool in whole yahoo network crap. with out that they are absolutely worthless. __________________ Full Color Printing Service in Houston Heating and Air Conditioning Repair service Houston Dallas Austin San Antonio

10-19-2006, 08:50 PM	#15 (permalink)
Stanley Join Date: Jun 2006 Location: Brooklyn, NY Posts: 2,992 iTrader: (1)	andrew their bid system will superficially raise earnings but only for a few months they're taking one step forward and two steps back, people will be spending less with them because the changes they're making are simply dumb. __________________ What Is My Referer?

10-19-2006, 09:05 PM	#16 (permalink)
Adsense Loser XLACF is mirror internet Join Date: Oct 2006 Posts: 484 iTrader: (0)	Yahoo's superior conversion rate over crap-words will win over more customers in the long term and this new bidding system will help. Don't write yahoo off. Expect tons of advertisers to move to yahoo.

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