How to interpretate Wordtracker results? See picture.

Edwin said:

I have a question about Wordtracker and the results i get from it and i hope someone can clear this up for me.

See picture

Does this mean there are 58 searches for "Affiliate Network" performed per day?
Or every 90 days?

Thanks in advance.

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Wordtracker results are so fucked up compared to cross referencing them with the Ovature Tool, examples.

dvd online rental

Wordtracker: 29
Ovature: 2857

Ovature is per month, even if word tracker was per day it still wouldn't add up, sure its close with only a few hundred difference and sure they pull their data from different search engines.

But if your focusing on MSN, Yahoo, or Google, just use the Ovature tool to get your monthly Yahoo traffic estimate, then times that number by 8 to get your Monthly Google traffic estimates, and time the Yahoo traffic estimates by 3 or 4 to get your MSN estimates.

It's like ovaltine, right? More Ovature please.

Overture?

Oh well, on the plus side, WF will start ranking for the misspelling now and compete with DP on google.

ScottDaMan said:

It's like ovaltine, right? More Ovature please.

Overture?

Oh well, on the plus side, WF will start ranking for the misspelling now and compete with DP on google.

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haha oops I really got to start watching those things.

Aequitas said:

Wordtracker results are so fucked up compared to cross referencing them with the Ovature Tool, examples.

dvd online rental

Wordtracker: 29
Ovature: 2857

Ovature is per month, even if word tracker was per day it still wouldn't add up, sure its close with only a few hundred difference and sure they pull their data from different search engines.

Click to expand...

The keyword phrase "dvd online rental" number figure 29 from WordTracker is per day. One other thing to note is that Overture runs singular and plural keywords together -- Wordtracker separates them out.

So Wordtracker shows that "dvd online rentals" also gets 19 searches per day. This would equal 48 per day vs Overture's results of 92 per day avg.

You can't expect any of the keyword results from these different sources to "add up". The search engines all have different demographics using their engines that can easily skew results. For example, experienced web users will be using Google for their searches and can affect the search result data for a lot of webmaster and internet marketing type keywords.

Another annoying thing about Overture is that the search query phrases are returned in alphabetical order... which is why you see so many odd phrases that you think to yourself, nobody is typing in a phrase like that.

All of these search estimate sources have their pros and cons (Wordtrackers being such small sample size). But I think everyone agrees that Overture's number results are generally highly inflated.

*Edit: note that Wordtracker estimated daily search results are for ALL search engines.

pocketrockets said:

The keyword phrase "dvd online rental" number figure 29 from WordTracker is per day. One other thing to note is that Overture runs singular and plural keywords together -- Wordtracker separates them out.

So Wordtracker shows that "dvd online rentals" also gets 19 searches per day. This would equal 48 per day vs Overture's results of 92 per day avg.

You can't expect any of the keyword results from these different sources to "add up". The search engines all have different demographics using their engines that can easily skew results. For example, experienced web users will be using Google for their searches and can affect the search result data for a lot of webmaster and internet marketing type keywords.

Another annoying thing about Overture is that the search query phrases are returned in alphabetical order... which is why you see so many odd phrases that you think to yourself, nobody is typing in a phrase like that.

All of these search estimate sources have their pros and cons (Wordtrackers being such small sample size). But I think everyone agrees that Overture's number results are generally highly inflated.

Click to expand...

Thanks for that additional explanation, I did run the wordtracker numbers per day and they are fairly close compared to the monthly estimates of Overture, the little variance is because they pull their words of different markets, I am mainly interested in monthly volume compared to daily but now that we all know those are daily numbers you can use both if you wanted.

+rep for the good explanation.

Thanks, Aequitas.

Aaron Wall of SEO Book, has a very detailed explanation of the pros and cons of the different keyword research tools (Google keyword tool, Overture, Wordtracker, Keyword Discovery, etc).

SEO & PPC Competitive Analysis & Keyword Research Tools : SEO Book.com