rotwyla98

To follow along with all other people making their journals, decided it'd be easier to make a "journal" thread instead of posting 100 new threads each time I need help (lemons gave me the idea )

So here is my first attempt at a landing page:

Offer page: Sleep Once Again 100% Natural Sleep Aid
LP : version 1
Proxy (for the non-US): version 1 (the top bar is messed up so just ignore it)

It feels incomplete...

Pros:
Tracking each link separately to see which ones get the most clicks.
US geotargeting
Title (updates depending upon what time it is)

Going to make a Adwords account soon. Do you guy's know if I can make multiple accounts? I have 2 adwords vouchers for $25 each that only work for new accounts.

Be frank.

-Oleg

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stan100

Need to fix that

rotwyla98

Should've been more clear in OP - can't edit it either =/

In fact, that page isn't even in play. http://www.sleeponceagain.com/offer/sleeponceagainlp2/

That's the page where I send my traffic to (product page).

My Landing Page That Needs Help

Usng A4D.

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rotwyla98

Alright, set up adwords account and loaded in my $25 voucher.. i should have $40 on the account to spend wisely.

Still havent gotten any much needed feedback on my Landing Page

Trying to find some keywords to use (thinking long tail since they are cheapest?)

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oksk89

i think your landing page looks pretty decent, considering it's your first attempt. although, if i were to point out one flaw, it looks a bit primitive, if you get what i mean. it's simple in a way, but it also looks... kinda primitive/cheap? I dunno if I'm articulating what I'm trying to say, but yeah.

you should take my opinion with a grain of salt, though, as I'm a huge noob as well.

PhilPaul

Nice Landing Page. Also urinals are a way to go

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Phil Paul
May The Force Be With You

Faint

Instead of having each link on your page as a subid, why not just install Clickheat? You can see where your users are clicking and make something a link if needed. Just an idea.

rotwyla98

Yeah i get what you are saying.

I don't know if I want to get a full blown professional feel since I'm going for the "i'm a guy who was in the same situation like you" feel to the copy.

Professional design would be more of a "i'm an expert, listen to me" (which will be another LP i will test out)

What are urinals?

Never heard of them but I'll check it out.


Thanks for all the responses - keep the motivation coming!

===============Update===========
I ran the Campaign Sniper report and got a nice big list (categorized) of great targetted keywords I can use. I want to thank Josh (erect) for letting all the NE3 people use the service free.

Today, I'll pick some keywords to use.

Questions:

1. How many keywords should I test out from the get go? I plan on using $0.05 CPC keywords with a $40 (total) budget.
2. Should I start using Yahoo Publisher and Adcenter as well (I have vouchers)?
3. Is it possible to have campaigns only run during certain times (night time for example)?

Thanks all.

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nat3r

....

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http://protection.ppc.bz

rotwyla98

am i missing something?

--update--

Figured out how to set the times to run ads.

How many keywords should I test at a time?

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rotwyla98

Alright so I set a bid limit of $0.10 per keyword last night yet got no impressions. Don't quite understand why - I chose penny keywords from the campaign sniper report and adwords says they were eligible (except 2 which arent in top 15)

Cant anyone explain that to me (see attachment for image)?

Attached Images

why.jpg (30.2 KB, 34 views)

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sgtrok

penny keywords are cheap because they get little traffic. If you are going to go the penny keyword route, you are going to have to be patient to see any kind of traffic.

rotwyla98

Yup, now I see what you mean. I get only about 70 impressions a night.
I'll find more keywords to add.

What kind a CTR to LP should I be looking for before changing the ad?

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rotwyla98

Made a second LP after reading about how to improve CTR - You Are Already Planning For Another Sleepless Night (review please)

Still not getting any clicks to LP. 242 impressions in 4 nights (now getting about 90 impressions per night).

Which tells me I need to do 2 things
1) Increase the number of keywords (I currently have 80 penny keywords of which only 7 had 10+ impressions) or find higher volume keywords (which are going to cost more)

2) Change up my ads. I added 1 other ad but I can't tell how effective it is since I don't have any clicks yet.

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bobby_custard

in your graphic text YOUR should be YOU'RE

rotwyla98

In the "Get Your FREE Trial" graphic? Your is the right word. I don't have any other graphic text.

Increased impression count to about 200... still needs to be higher. Going to start finding high volume keywords and increase in CPC.

Had 350 impressions and 0 clicks.... ad problem?

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ItsYoBuddy

I like that LP much more then the last one. I am interested on how it performs.

emp

I would think about the colors.

Pink and green do not spell "sleep" to me.

Try a night blue background, with orange/warm highlights, maybe.

::emp::

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rotwyla98

Awesome man.. thanks.

I've been meaning to change the design - current design not very SEO friendly and not getting all the traffic it should be getting.

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rotwyla98

So I basically made a template from scratch (still working on it) but should I do direct linking to offer or to one of my landing pages?

I'm fairly confident to link to offer - just want to make sure.

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AdExhibitJason

I am not a fan of direct linking,

You need to make the site peaceful, calm things people enjoy about the sleep they want.

Are you even getting a QS for your penny words. If not I suggest you remake the landers to target the words. Have them in meta tags, images and things like that to improve density. If you do have a shitload of them make a new campaign ad as many as you possibly can to get the impressions.

Penny words will not have the CTR as the more expensive ones.

rotwyla98

I'm getting between 7 and 10 QS. And its direct linking from my blog I meant.

My landing page is at You Are Already Planning For Another Sleepless Night and my blog at SleepFixes.com

I send PPC to the LP and do SEO for the actual blog (where I direct link to the offer, not the LP)

----
Update: Increased the CPC on a bunch of my keywords, saw an increase in impressions, still no clicks =/

Created another mini blog about the same topic and using Eli's PingCrawler to try and get lots of backlinks and filter them into the real blog.

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rohitiyer11

hey, sleepfixes.com, sleepfixes.com/page/2, and sleepfixes.com/page/3 are the same article....they are all the same as sleepfixes.com/what-is-the-right-amount-of-sleep....so you might wanna fix that

Related Blogs


The related blogs section of the review page is copied like 20 times over again...one after another after another..... and some of the articles don't make sense...like under the sleep quick strips...these came out:

• Review: Western Digital MyBook Mirror Edition 2TB | The Avia Journey
• Unix/Linux commands Quick reference | ORATraining Blog
• What Are Parasites and Do You Have Them? | Fitness Spot

And finally I think you should have ways to backtrack through the blog. Like if i clicked on any of the post titles on the bottom of your blog site, they just have the page the article is on, a comments section, and a link or two to the order page. I'd think you'd wanna have a way to get to any article from any page, AND a way back to the main page, besides just the top title banner. just some suggestions.

rotwyla98

Clicking next page changes the post that are on the bottom.. you cycle through them 8 at a time.

The Related Blogs: on the review page is a mistake... thanks for catching it. The PingCrawler messes up so I disabled it on this site.

The breadcrumbs i think i'll do. Just need to figure out the best way to optimize it for SEO.

--

Natural Sleep Information <-- the second blog where I set up auto-yahoo answers scraper + Eli's pingcrawler. I'll put nofollow on all the links in about a month so all the juice goes straight to my main site and see if that gives me a boost in rankings.

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rotwyla98

Got my first click yay.

Last night -
124 Impressions
1 C2LP
1 C2O
0 Sales

I'm debating whether I should make the ads run all day instead of just at night. But I feel my best ROI will come at night, just need more impressions.

My dummy site is indexed, I've seena few trackbacks come in.

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rotwyla98

So far I've spent $6, 19 clicks out of 7200 impressions (0.28%), 14 click throughs to offer and 0 conversions.

Vamping up my PPC campaign with more keywords and more targetted ads. I've decided to make my ads more targetted, have adjusted LP's for specific ad groups, and have content related ad groups. I'll let you guys know how the changes effect my rates.

QUESTION
Broad match or phrase match? Which is more effective?

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