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Old 08-06-2009, 02:04 PM   #1 (permalink)
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Help Adbuyer feedback

i'm promoting diet offers across display networks and finding that i'm losing money on adbuyer and doing alright on other networks. was wondering if you guys are seeing the same with yr campaigns and if not, any tips how to improve conversions on that network.
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Old 08-06-2009, 04:17 PM   #2 (permalink)
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As a general rule, our most successful diet advertisers use the following strategy:

1) Buy our Audience Finder solution by specifying a minimum Audience Score of 70 or so. Spend between $1000-5000 to establish it as a converting offer against traffic that is known to convert reasonably well.

2) Flip it to CPA pricing. If you have strong creative and good performance from #1, we can potentially get great volume on an ongoing basis.

We have other advertisers who are successful with a different strategy and are targeting sites and networks directly, but we don't share those details. You should be getting this advice already - if not, please PM me who you are working with and your account name.
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