Adsense basics

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Mike

Mike

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Jun 27, 2006
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On the firing line
This should be old news for even the n00biest of n00bs, but sometimes it bears repeating.

Test, test, and test.

Case in point. I started a simple video blog about 2 months ago. I chose a theme, put some posts up, added viScript, dumped some Adsense blocks on it and forgot about it. About a week ago, I noticed that it had jumped to #7 for it's primary keyword and started looking at the Adsense and traffic. Traffic has climbed to about 200 - 250 uniques per day and my Adsense was making a whopping $0.30 to $0.50 per day. Not too great, but not bad for ignoring something for so long.

So, I decided it was time to revamp the site. I purchased a domain for it (previously it was a subdomain of one of my test sites), changed the theme and started messing with Adsense blocks. Oh yeah, and I redirected the old subdomain to the new domain.

Anyhow, I saw an immediate jump in CTR and revenue. CTR jumped from about 1% to 5% and revenue has gone up to as much as $3 per day. Two days ago, I removed an adblock to see if that would push the CPC up for the link units (they were getting more clicks), but amazingly it didn't, it actually dropped for the link units. So yesterday I re-added the adblock that I had removed, but when I re-added it, I took the border off of it. Weird thing happed, my CTR went up even more, and my link units CPC went back to what it was before.

So, the moral to the story is Always Be Testing. Try new themes, ad placement, different colors, different adblocks, etc.

Oh yeah, and another cool thing, since changing to the new domain, I'm now ranked in the top 5 for my primary keyword and getting about 120 - 150 visits per day from Google alone. Not bad for a site that started out as a joke.
 


Dang, fair play Mike!

I'm struggling with my Video blog, I'm gonna try viScript and mess around with colours.
 
Wow Mike.

I am impressed by your ranking because the keyphrase gives about 8 million results. You are ranked #5 (for me here) while you have only 1 backlink to your domain. At the same time, people around you have multiple links!!!

I cant figure it out! Well done!
 
Google may only show one link, but check it with Yahoo! Google's weird about indexing links.

As for #5 / #3, I guess it depends on if you count the two videos they have at the top. I've heard some people do, and some don't. Meh. All I care about is it's close to being above the fold. :D

/edit/ I guess it is. So, I'm happy. I'll be happier when I beat out Xomba.
 
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Dammit! You guys don't miss a thing! LOL

Yeah, I figured I'd test out some affiliate stuff that looked like Adsense. Sadly, Adsense beat it out. I'm getting around 30-50 clicks per day on Adsense and making about $2 - 3 per day. So I figured...hmmm, 30 clicks per day to email / zip submits, converting even 2 per day would pay about the same as Adsense, maybe I can convert more than that.

Nope. Had about 6 clicks and 0 conversions. So, I put Adsense back up today. I'm sure that I can find some offers that will kill Adsense, so it's back to testing.
 
I just started a video site last week and it's already making a few bucks per day via adsense. So, it does work. I bought some cheap paid traffic and then I got it linked up with bigger websites to send traffic back and forth. Never underestimate the power of the almighty referrer list. :)

BTW, that's a cool WP theme Mike. Did you custom build it?
 
Katoved, I finally did add a ringtones button to the site. So, we'll see how it does. If that one can't beat Adsense's EPC, I'll try another one.
 
:repuke: Damit, there goes my niche. Props to you man. You should focus on the ringtones mos def. I have a similar site the pulls in a decent bank...I'll hit you up on aim.
 
Hey mike. I wanna SPot. Shoot me your paypal addy please


Sorry posted this in wrong thread..I just bought a spot on your widget thing :)
 
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