Articles, what is their role?

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CannaGeek

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Feb 8, 2010
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I am getting a little confused at the role that articles serve in IM. I thought they served two primary roles, content for your blog that is keyword rich and as a source for backlinks. I haven't seen anyone lay out exactly what they are for but I am starting to get the feeling that a lot of people are using them as a pseudo landing page as well.

I see a large amount of chatter about spinning articles and I can only assume it is either for back links or third party hosted keyword rich landing pages. Given, at least from what I understand, that a ton of backlinks from one domain (ezinearticles.com) really isn't going to do that much for your PR so it seemed logical that a lot of people are using them for landing pages.

Could someone elaborate? Thanks in advance...
 


People use them for different reasons, certainly, but I don't think many are doing the "tons" of articles link directly to their money site. Usually there's a link wheel type thing going on with maybe 5 articles on each article site ---->worpress site(squidoo, blogger...etc)----->moneysite. When you consider doing 10-20 of the blogs with about 20-30 articles pointed to them it all starts adding up...which is why people are spinning.
 
The articles written with no particular purpose get you nowhere. Still content...and I mean valuable content is not something you can get for free or something you can get from spinning articles.

People able to write won't spin articles. The point of getting original content in a market where nothing is really original is not that easy as it may look.

Bulding backlinks through content is do-able , not easy but if done right will get you traffic.

As surprising as it may be, people read more junk than you can imagine so if you think about promoting through SEO, keywords and content , you should pick a niche in which the content can be written fresh and somebody who does this for enough time to know the drill.

Consider that "making money online" and "fashion" are some of the most google-d topics every day ... That should tell you something about which content gets more hits daily.
 
So far I have written all of my own articles only using similar content as inspiration per se.

What are your thoughts on writing an article then using the same article across multiple services a la ezinearticles, squidoo, hub pages, etc?
 
CannaGeek said:
So far I have written all of my own articles only using similar content as inspiration per se.

What are your thoughts on writing an article then using the same article across multiple services a la ezinearticles, squidoo, hub pages, etc?
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Don't ever use the same article on multiple locations, you'll get slapped for duplicate content and all but 1 will lose their value. You have to use different articles, or spin (changing lots of words around) the article.
 
bingoo said:
Don't ever use the same article on multiple locations, you'll get slapped for duplicate content and all but 1 will lose their value. You have to use different articles, or spin (changing lots of words around) the article.
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So does that mean that I shouldn't post the original article on my website and ezinearticles too or just don't send duplicated articles to multiple article sites?
 
CannaGeek said:
So does that mean that I shouldn't post the original article on my website and ezinearticles too or just don't send duplicated articles to multiple article sites?
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It means you should't use it on 2 locations, this includes your own website, ezine, blogs, etc. If the one on ezine gets ranked better your own site will be flagged as a duplicate and you'll get fucked up search rankings.
 
Guys really, there is a place for this.
 
HotHat said:
This guy makes 3k a day with article marketing and BUM marketing,
watch and learn:
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Dickrolling idiots is great, but not when someone is asking a newbie question in the newbie forum dude. Save it for the real idiots.
 
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I honestly don't see the point of Article submissions either.

I have two sites that are on top of Google for their keywords. They don't have a single article pointing to them.

Maybe if going against harsher competition, I would consider them and could get more backlinks from the good, authority article domains (and then social bookmark the articles). Diversity in linking strategy is good, but I don't currently need article sites.

But maybe Yahoo likes them. I'm only #1 on Google, and Yahoo is lower. I could give fuck-all-two-shits about Yahoo though, but if I cared, it might help. I don't know.

Another thing you could do is simply put your affiliate links right on the article, but I highly don't recommend doing this on ANY domain that you don't own. This is because they can get taken down eventually.

The guy who was #1 on Acai Berry on a goarticles page (I believe) recently had his taken down. I'm sure he made a killing for a good while, but why put all that effort into a risky domain like that?

So overall, I've had much success without touching articles, but if I need more various links to more competitive sites, a few services might help out.
 
CannaGeek said:
I am starting to get the feeling that a lot of people are using them as a pseudo landing page as well.
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Yeah, I usually use articles on article directories for backlinks to raise the SERPS of my own site. But in some niches and with some keywords I focus on optimizing the article so it ranks high and is a good source of traffic to a specific page on my site. I usually do that for high competition keywords that I'm having trouble ranking my own site for.

There are some article directories that let you use affiliate links in your article, so you can still do the old fashion bum marketing without a website. On the other article directories you can just use a top level domain as the link and redirect the TLD to an affiliate link (this is allowed even on EZA). You can make money from this, but you're not really building up your own website as an asset so it's kind of short-sighted strategy.
 
Berto said:
I honestly don't see the point of Article submissions either.

I have two sites that are on top of Google for their keywords. They don't have a single article pointing to them.

Maybe if going against harsher competition, I would consider them and could get more backlinks from the good, authority article domains (and then social bookmark the articles). Diversity in linking strategy is good, but I don't currently need article sites.

But maybe Yahoo likes them. I'm only #1 on Google, and Yahoo is lower. I could give fuck-all-two-shits about Yahoo though, but if I cared, it might help. I don't know.

Another thing you could do is simply put your affiliate links right on the article, but I highly don't recommend doing this on ANY domain that you don't own. This is because they can get taken down eventually.

The guy who was #1 on Acai Berry on a goarticles page (I believe) recently had his taken down. I'm sure he made a killing for a good while, but why put all that effort into a risky domain like that?

So overall, I've had much success without touching articles, but if I need more various links to more competitive sites, a few services might help out.
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Google has a lot of Ezine articles on top, for many niches. It's so sad to, the articles are absolutely terrible. Many of these articles are two years old, and as I mentioned terrible. It's surprising such garbage is considered relevant.
 
CannaGeek said:
I am getting a little confused at the role that articles serve in IM. I thought they served two primary roles, content for your blog that is keyword rich and as a source for backlinks. I haven't seen anyone lay out exactly what they are for but I am starting to get the feeling that a lot of people are using them as a pseudo landing page as well.

I see a large amount of chatter about spinning articles and I can only assume it is either for back links or third party hosted keyword rich landing pages. Given, at least from what I understand, that a ton of backlinks from one domain (ezinearticles.com) really isn't going to do that much for your PR so it seemed logical that a lot of people are using them for landing pages.

Could someone elaborate? Thanks in advance...
Click to expand...

The example with EZA is really good... You see, a lot of people are really so much in love with this "backlinking" craze, so that they completely forget the number one purpose of publishing an article - to drive TRAFFIC to your website. Backlinking is a sequential effect, rather than a primary objective.

However, in order for anyone to click a link in your resource box, author bio, or whatever, the CONTENT should be RELEVANT. And here loads of people get stuck - producing quality CONTENT requires time, effort and persistence...

So here comes the savior "backlinks" consolation - publishing an article, you would at least get backlinks, goolge would fall in love with you, and you would jump high in the SERPS... Nice, but 95% of the time simply not true :)

Just my 2c. Hope that helps...
 
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