Big 3 CTR?

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I don't believe a standard, all-encompassing good CTR exists. It depends on the niche. The only thing you can really do is write great ad copy and test different creative executions. Google runs the most effective ads more often and has good stats, allowing you to determine the best ads to run elsewhere.
 
ahh thanx jdog thas wut i thought but maybe thought u guys were talkin about sumthing else lol
 
Here is my opinion on ctr, some might think the same way some might not..

For google the better the ctr the better the quality score. so try to keep it up. bid high initialy to build up your score then drop the bids .. you should get little drop in your position but the ctr should still be about the same. but it becomes a ballancing act. with ctr and quality of traffic.
with msn and yahoo ctr is not as crutial.. i try to focus oh prequalifying the traffic.
 
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