Conversions Tanked?

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PunchMyFace

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Apr 6, 2007
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I am kinda new at this crap, I know its kinda soon to tell but last night I started a campaign (rebill offer) and I got 5 conversions from 10pm - 4am.

Now from 4am - 3pm (11 hours) I have not gotten 1 conversion. Everything in prosper is looking good, getting clicks, CTR to offer is like 60% but NO conversions...

Is this common? I am just worried maybe something else is up but I cant seem to figure it out.

Does this happen to you guys?

Thanks all.
 


I was up making profit this morning now I am barely breaking even. I guess I should just let it run longer and see what happens? I feel like im slowly losing my money... sucks.
 
Track it long term and see if this is a trend. Might want to save your money between those hours.

Honestly though, that's well within the margin for error since you've only had 5 conversions.
 
Get enough data before you make any decisions. Then DayParting ftw! (if the traffic source supports it at least)
 
Every offer converts better at different times. And you fail to mention how many clicks. So it doesn't matter how long it is if you have 10 clicks you can't expect anything. Plus 5 leads isn't really that significant.
 
180 clicks

How many clicks did it take to get 5 conversions and how many clicks have you had since the last conversion without another one? I've found some offers get the best conversions by far in the middle of the night, I just wish I could have any volume at 3am.

To the guy that asked day parting is figuring out what time of day/week your ads average negative ROI and turning those times off.
 
Hello friend,

It sound normal. If remember class of statistics your size of sample is no big enough so make variation you see normal.

Also have keep mind that sometime conversion vary because day. It possible some offer convert good weekday but convert bad weekend.

Good luck bro
 
You should get used the lack of consistency and profitability in this game, it just ain't there. You need to look at things weekly, not daily. Some days are just going to flat out suck.
 
one of the things I think that is most important to convey to new people is that things vary day by day and even 100 clicks at a time. you need to look at campaigns on a weekly level.

If you are on a sale (rebill), going 5/40 and then 0/200 is completely normal. I have lead campaigns which convert at 20% (read: a lot higher than a typical sale 3% conversion rate) that go 0/50+ all the time. You just need enough data to figure out how to make it profitable.
 
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