I'm running a campaign driving "Likes" to a Fan page. I'm looking at historical data over the past 4 months and this data is way off. There are days where there are 1700 Clicks and 0 Conversions to a Like randomly throughout the month. In January for example Jan 3rd had a ton of volume, zero Likes. Then Jan 28th and Jan 28th, the same issue. I only had one ad group running on the month that trends at a high 700 "Likes" on a good day, so 3 days of 0 "Likes" is impossible. It's impossible to even average out the good days, because there are other days that only show like 40 likes, which again, is way off the overall trend of the month.
Facebook really needs to clean up its tracking, because this shit is fucked.
Or, maybe I'm the idiot.
Facebook really needs to clean up its tracking, because this shit is fucked.
Or, maybe I'm the idiot.