How can I see whether a vendor's ad retargeting is overriding my affiliate cookie?

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jerry55

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Dec 4, 2013
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I'm talking about sites like CafePress, etc. Some of the bigger name ones. I notice when I visit their sites to pick products to promote that I am then followed for weeks by their ads for those products. I want to make sure I'm not doing business with scummy vendors.

But I'm not sure how to tell if the ads are overriding my cookies.

Thanks.
 


I can guarantee you that their ads ARE overriding your affiliate cookie.

They let the affiliates drive the traffic, and then pocket 100% on any sales made with retargeting to the 98% of people who don't buy on the first visit.

Welcome to the wonderful world of affiliate marketing. Your name is Toby.
 
I'm sure the FTC would love to get a heads-up about this fraudulent practice of sites telling affiliates that they have a 45 day cookie but then retargeting that traffic the instant they visit the site and leave.

Is there anyone in this industry that is not shady? Bunch of crooks. I wonder why I even bother playing by the rules.
 
jerry55 said:
I'm sure the FTC would love to get a heads-up about this fraudulent practice of sites telling affiliates that they have a 45 day cookie but then retargeting that traffic the instant they visit the site and leave.

Is there anyone in this industry that is not shady? Bunch of crooks. I wonder why I even bother playing by the rules.
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If the advertiser retargets the customer, and then the customer converts as a result of the retargeting then why would you get paid for the conversion?

The advertiser had to pay to retarget the customer.

From the affiliate's POV, yes it sucks, but that's just part of the game.
 
The site needs to inform affiliates of what it is doing. By not disclosing this practice, they are misleading affiliates by promising them 45 day cookies or whatever.

They should tell the truth: "You get a 45 day cookie but it's virtually worthless because we're going to retarget the traffic you send and override your cookie."

But that's why there are lawyers and government agencies - to deal with this fraud.
 
jerry55 said:
The site needs to inform affiliates of what it is doing. By not disclosing this practice, they are misleading affiliates by promising them 45 day cookies or whatever.

They should tell the truth: "You get a 45 day cookie but it's virtually worthless because we're going to retarget the traffic you send and override your cookie."

But that's why there are lawyers and government agencies - to deal with this fraud.
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The gov doesn't give a fuck about you. In this industry (and all others), the man with the most money is always right. Gonna have to just suck it up and deal with it or promote other types of products that rely more on impulse buying.
 
o hai guyz said:
The gov doesn't give a fuck about you. In this industry (and all others), the man with the most money is always right. Gonna have to just suck it up and deal with it or promote other types of products that rely more on impulse buying.
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You're an idiot. Ever heard of the anti-trust case against Microsoft? The FTC goes after deep pockets all the time, as do lawyers. Go away.
 
jerry55 said:
You're an idiot. Ever heard of the anti-trust case against Microsoft? The FTC goes after deep pockets all the time, as do lawyers. Go away.
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Then what are you waiting for jerry?

Fire off an email over to the FTC and post again when the case is filed and won.
 
I guess that was a bit of an overreaction of a post by me. Blood pressure was a little high I guess. Get tired of big companies' practices getting brushed off like it's no biggie but if an affiliate should god forbid do anything half as shady then the condemnation rains down.
 
Write better content and do a better job of converting rather than complaining that their marketing is better than yours. Cause that is what you are doing right now, Op.
 
jerry55 said:
You're an idiot. Ever heard of the anti-trust case against Microsoft? The FTC goes after deep pockets all the time, as do lawyers. Go away.
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You're clearly someone who constantly complains and threatens big actions yet never actually does anything about it. If you're so sure that I'm wrong and that you can take down Cafepress for the $20 a day they ripped you off for, then by all means go ahead and report them.
 
$MoneyMike$ said:
Write better content and do a better job of converting rather than complaining that their marketing is better than yours. Cause that is what you are doing right now, Op.
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They are misleading affiliates and not disclosing their practices up front to the affiliates. They are negating the effect of a 45 day cookie that they use to entice affiliates to sign up, yet don't disclose that they are doing that.

I do a great job of converting traffic (3%, which is very good for sites like CP) but the fact remains that most people don't buy the first time around. And these sites know that. Which is why they offer generous cookies because they know they'll just retarget and override the cookie.

It's a deceitful practice and the fact that it doesn't bother you means that you have probably been in the business too long and your moral compass has become numb to deceptive practices. Or you're trolling to rustle some jimmies.
 
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