How to make millions with Debt leads

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mediasup

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Oct 31, 2008
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Ok so here is just a little info on how to make a ton of money. Im sure 99.9% of the people on wicked fire already know this because most on the forum are super genius internet gurus. But this is really for the newbie and a quick refresher. Since econ is soo bad people are making a good amount of money so might want to test it out yourself.

Step 1: Build a squeeze page(landing page) aka (Lead Captures for the smart people in the class) with Debt Repair or debt consolidation Form fields should include First name,Last name, address, email, home phone, cellphone, amount of debt.

Step 2: Once they filled out have them directed to Free-Credit report CPA offer. Make sure you auto fill the information they just filled out on your LP into the correct fields on the Credit Report site. Also state somewhere you debt counsler with be contacting you short please make sure you get your free credit report they will need it to help you in your financial freedom.

Step 3: Contact debt Relief companies start selling them leads around $35 dollars for non-exclusive leads and $100 exclusive leads. For non-exclusive leads you sell those to 3 different debt companies.

Traffic sources- PPC,email drops,CPA networks

Email Drops-make sure in your insertion order states even-delivery 48hr outclause and look for 1-2cpm

CPA networks-Might cost you 5-10k prepay to get on the networks. Your CPA should be around $15 dollars. Dont worry you will make that back on the Freecreditreport upsell

Have fun
 
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Those landing pages are known as lead captures, but thanks for the share. Many here probably do know about this, but some don't.

One problem is that you have to make sure you know the terms and conditions of those other debt companies, and what they require from their clients. You need to incorporate all the different rules from the debt companies that you will submit onto the same lead capture page.
 
Since your a Lead gen company you have your own TOS which the debt company signs when they purchase leads also dont sell one at a time min package are important first time clients have to purchase 10 leads to start. I was in the mortage busin for many years bought many leads and sold many leads so works out great
 
Thanks for this mediasup. I have a different way in the debt niche that really does not involve Credit Reports but I understand most of the reg paths on the backends for debt offers and I can see where you are coming from by selling the data. This seems to be a bit more work than I like or do at the current moment but I think with another employee handling some of the intricate parts of the grunt work it could work out nice.

Super fuckin post, thanks for the share and ideas from it!
 
Ya the Free Credit report upsell that should cover some of you're or all (depends on your conversion rate) lead gen expenses and for finding those debt companies you can hire some decent cold-callers for about 10-12 an hour(Post and ad on CL) so for $80 dollars you can get them to call all day debt companies and have them sell those leads for ya I only needed the cold callers for one day i had more business than i could handle.
 
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For the companies that you worked with, did they require that an % of those leads must convert into customers? Thanks for confirming the TOS aspect, I was seeing it from a different perspective.
 
No requirements but certainly if you want to keep a debt company as a client for awhile you must give them good leads. So tracking lead sources are important and if they complain about a lead or 2 just give them a credit for a new lead.
 
Anyone have suggestions about lead capture software?
Ive been researching this recently, and was thinking about lead capture genie.
Its got good features, but i dont like the monthly fee.

Do you guys have you own scripts developed to capture leads?

I need to capture leads for my dads insurance business and im having trouble finding what i want.
 
Anyone have suggestions about lead capture software?
Ive been researching this recently, and was thinking about lead capture genie.
Its got good features, but i dont like the monthly fee.

Do you guys have you own scripts developed to capture leads?

I need to capture leads for my dads insurance business and im having trouble finding what i want.

PHP and MYSQL?
 
How else can you sell off the leads? Cold-calling and stuff like that seems very manual... what about these sites like Leadpoint and Leadpile? Never really played around with them myself.
 
nice idea but the sale price of a debt lead is way off, no one is paying $100 for an exclusive debt lead, not even $30 for an exclusive lead.
 
Thanks Mike please dont tell my clients that :) Like I said good quality leads are expensive when I was in the mortgage business I would pay $10 for a lead and i paid $150 dollars for leads and guess what you get what you pay. I consistantly paid for high quality solid leads at $100. Do some research you will find high-end cost and low end cost leads range from $16-100 dollars. And yes from actual experience leads are being sold for $30-$100 dollars. Also good tip look at lending tree and bankrate great business model for lead gen and cost per lead.
 
Nice post. Couldn't you expand this to basically every CPA offer provided?

For instance: If you capture dating leads, get their info, pre-populate offer form. Then follow up with them saying that you had success at XXX dating site, and also try this other site called XXX.

mkrongel: If you're phoning people, you can get better than street price due to ignorance arbitrage.
 
Sorry you have to do your research before claiming you can't get that much for a lead look exclusives leads most debt companies have a closing ratio of 35-50% and for non-exclusive 10-15%. Here is the break down on how debt companies make money Some companies charge a percentage of the total debt — typically 15% or 18% — that's paid before you start accumulating savings. Others charge a percentage of the debt savings — usually 25% — once you settle, plus an initial sign-up fee and monthly service charges. Then there are those that charge a flat monthly fee throughout the length of the program. So they are making thousands of dollars per client remember that debt form field thats important more debt owed the more the lead is worth. Shit I might as well give you guys my checking account, keys to my office, client list, and my girlfriend for the night. I think I'm just going to stick to talking about acai berries boobs and b.s. since my wild stories of getting $100 dollars a lead is so unpopular
 
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even if people were buying debt leads for $100, you'd be lucky to sell 1 out of 1,000 at that price...
 
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