My NE3 log - A nelog?

C

CPW-Carl

New member
May 17, 2008
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NSW, Australia
I figured if I write it all down here it might help keep me motivated and on track. Like a lot of people I tend to bounce around a lot from idea to idea, not always accomplishing a lot. I work a 9-5 job, have young family blah blah blah, don't have a whole lot of spare time to sit around planning this stuff out to the nth degree, so I'm just going to jump in and get started.

Have been watching Mike's videos, and while I already knew quite a bit of the basics, I hadn't really put all the pieces together and picked up some good tips.

First step, find a campaign to promote. Took way longer than I expected just on this step. I wanted to try A4D since Mike speaks so highly of them, applied but haven't been able to get an account sorted yet, lost about a week in the meantime so finally decided I was losing momentum/enthusiasm and would just use my Neverblue account, somebody else can have the damn prize lol.

Now to find a niche. Mike recommended staying away from porn/poker/finance, and I decided to take it one step farther and find something rather obscure where the PPC bids would not be sky high hopefully. So I decided to stay away from any weight loss, dating, or ringtone offers. Is this the right call? I've got NFI, but it feels right. When I sort the offers by EPC the top 5 are all weight loss (only 2 berriez though surprisingly).

I looked at a few insurance ones, nearly picked one, but them remembered that I had a landing page made some time ago on a fairly obscure topic, searched in neverblue to see if there were any related offers around still, and sure enough there is one. Since I am graphically challenged but ok with code, it works for me because I can keep the pictures, change all the text and css around and have a campaign up and running tomorrow. Otherwise I need a LP designer and it would probably take 3 or 4 or more days to get all that done. Bugger that, I want my first NE3 campaign up and running now.

Next, find a domain name. Read through the offer's LP for ideas, headed off to namecheap with Mike's comments about domains still fresh in my mind, and fairly quickly found one that was personalized and had the keywords. Beauty, registered and pointed the little sucker at my server, wait for domain propogation. Besides it's nearly 11:30pm and I have to go to work tomorrow, so that is the end of my progress for tonight.

Mad props to Mike for putting this all together, I'm going to watch some more of the latest video and head for bed. :batman:
 


Hmm, well its been a good 2 weeks since I posted that. Time sure does fly.

Have a reasonable little campaign running through my NB account, have spent about $125 on PPC and made about $233, so am loving teh ROI, just trying to figure out how to scale that up while it lasts.

Could not find an offer the same niche on A4D and spent a lot of time poking around their offers, finally settled on one last night, registered a domain for it, pointed to my server, now need to come up with a reasonable landing page. My LP from the other offer has similar colours, will probably recycle that as a starting point.

Also got my credit from erect to use his tool (hmm, that sounds dirty doesn't it), need to get some time to watch the videos first to figure out what that is all about so I don't waste the credit.
 
make sure you don't waste your credit on the erect tool:)

sounds like you're off to a good start. now i need to get started. I'm still in the "are these keywords going to work?" phase.
 
actually you are suppose to sit there and find the keywords that buyers would use, don't just throw up a keyword list full of broad terms unless you have a huge budget.
 
OMG, where does the time go?

Well my A4D campaign for NE3 never got off the ground, I've been travelling a lot for my day job and the landing page designer I used turned out to be a dud so I never actually got a decent LP up and running. I sent a bit of traffic to the A4D offer from my shitty home made LP but it wasn't much and nothing converted.

On the other hand, the N.everblue campaign I wrote about before is doing ok, not amazing, but it is profitable.

June stats:

PPC spend $475. Campaign revenue $652. Profit = $177. ROI = 37% Hey, its better than nothing, and I learned a shitload in the process.

July (to date) stats:

PPC spend $505. Campaign revenue $684. Profit = $179. ROI = 35%. Hmm, ROI is down a bit, but I've been able to scale the overall PPC campaign up a bit, by the end of this month profit should be around double last month. My biggest problem is that I'm sinking too much time (which I don't have a lot of) into this campaign and have been a total fail at NE3.

A lack of design skill is my biggest weakness I reckon, I'm more technical than arty, so I really need to find a good landing page designer, and not worry too much about the cost of a good LP.
 
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