PPC Program to Track Profits/Losses?

[BrandontheGreat]

I've never seen anyone discuss this here, so I figure I'll give it a shot: how do you guys keep track of your profits & losses on campaigns? I'm looking for a program (preferably Mac OS X compatible) that looks kind of like Excel but is specifically made for guiding PPC campaigns.

Suggestions?

 

[musignr]

you're going to want to look at Free PPC Affiliate Tracking Software | Tracking202 or Prosper202 Self Hosted Apps. these are free apps that allow you to track down to the keyword level on your ppc campaigns.

You can run your campaign, see what keywords make sales and which ones don't and make adjustments from there.

 

[wickedair]

There was a similar thread started some time ago about this, you can read what everyone else is saying... http://www.wickedfire.com/affiliate-marketing/36020-what-do-you-use-tracking-am-campaigns.html

I second musignr's opinion.

 

[BrandontheGreat]

Thanks guys. Very much appreciated.

Between Tracking202 and Prosper202 Self Hosted, which do you prefer?

 

[kimboslice]

Thanks guys. Very much appreciated.

Between Tracking202 and Prosper202 Self Hosted, which do you prefer?

A lot of guys here go with the self hosted option.

Kinda nervous running your profitable campaigns on somebody elses server and all...

 

[Onedollaridea]

Prosper 202 is the way to go dude