So I havent contributed a guide of any sort to the community yet so here it is.
First, sign up at Google Analytics (Google Analytics)
Fill out the form and the last page will present you with the code to add Google Analytics to your page
Take this code and copy and paste it immediately before the </body> tag of every page you want to track. It is imperative that it is placed right before </body>.
Now, download astrack.js and upload it to your webserver. This script will be used to track outbound Adsense clicks. Put it where all the HTML files you want to track are.
After doing that, edit each HTML file you want to track and, immediately before the Google Analytics code add the following line:
It is important it comes AFTER all the AdSense code in the page and BEFORE the Google Analytics code. Putting it in after the Analytics code will mean that the Analytics code loads first and then the Adsense tracking code will load after. The result? Analytics wont receive any data from your Adsense tracking code.
Next, go to your Analytics account and create a new goal.
In the Goal URL field, type '/asclick' and 'ASClick' for the goal name.
Do NOT test it. You'll have to click your own ads and thats never smart, children.
Now we need to track our individual PPC advertisers. In order to keep track of which traffic comes from who and the keyword used, we are going to have to use a special URL to track that info.
Go to the Google URL builder here.
For the 'Website URL', put the URL that is currently in your PPC ad.
For the 'Campaign Source', type your PPC advertiser (7Search, adCenter, etc).
For the 'Campaign Medium', type 'cpc' if you are tracking PPC advertising.
Now, click 'Generate URL'.
You will need to repeat this step for every advertiser you use, changing the 'Campaign Source' each time, accordingly.
If your advertiser allows the ability to dynamically insert keywords into your campaign ads, you might want to fill in the 'Campaign Term' box with whatever variable is used to dynamically insert keywords.
As far as I know, this feature does not work with Yahoo or 7Search but does work with adCenter.
Now, go into each PPC advertiser and replace all URLs with your new URLs. If you dont, Analytics might confuse PPC traffic for organic traffic (for example, clicks from Yahoo results pages without the tags in the URL appear to be organic.).
Keep in mind that most advertisers require approval of all URL changes. Your traffic may appear to be 'organic' until the new tracking URL is approved.
Also keep in mind that analytics are typically delayed by a day but you can manually 'Check Status' and modify the date to the current day. Ill leave that as a task for the reader to figure out.
Now, you should be able to track each PPC advertiser, their clicks, keywords, and conversions in your Google Analytics account!
I've found that these stats tend to be pretty accuate. The only inaccurate thing about this is the pageviews. Adsense clicks call the script and that is counted as a pageview (even though it is for tracking purposeses only). So dont rely on this for an accurate CTR.
Once you get all this setup, it can become a very powerful way to see what needs tweaking on an arbi or any PPC campaign.
Hopefully my method has helped you. Now, go make some fucking money!
First, sign up at Google Analytics (Google Analytics)
Fill out the form and the last page will present you with the code to add Google Analytics to your page
Take this code and copy and paste it immediately before the </body> tag of every page you want to track. It is imperative that it is placed right before </body>.
Now, download astrack.js and upload it to your webserver. This script will be used to track outbound Adsense clicks. Put it where all the HTML files you want to track are.
After doing that, edit each HTML file you want to track and, immediately before the Google Analytics code add the following line:
Code:
<script src="astrack.js" type="text/javascript"></script>Next, go to your Analytics account and create a new goal.
In the Goal URL field, type '/asclick' and 'ASClick' for the goal name.
Do NOT test it. You'll have to click your own ads and thats never smart, children.
Now we need to track our individual PPC advertisers. In order to keep track of which traffic comes from who and the keyword used, we are going to have to use a special URL to track that info.
Go to the Google URL builder here.
For the 'Website URL', put the URL that is currently in your PPC ad.
For the 'Campaign Source', type your PPC advertiser (7Search, adCenter, etc).
For the 'Campaign Medium', type 'cpc' if you are tracking PPC advertising.
Now, click 'Generate URL'.
You will need to repeat this step for every advertiser you use, changing the 'Campaign Source' each time, accordingly.
If your advertiser allows the ability to dynamically insert keywords into your campaign ads, you might want to fill in the 'Campaign Term' box with whatever variable is used to dynamically insert keywords.
As far as I know, this feature does not work with Yahoo or 7Search but does work with adCenter.
Now, go into each PPC advertiser and replace all URLs with your new URLs. If you dont, Analytics might confuse PPC traffic for organic traffic (for example, clicks from Yahoo results pages without the tags in the URL appear to be organic.).
Keep in mind that most advertisers require approval of all URL changes. Your traffic may appear to be 'organic' until the new tracking URL is approved.
Also keep in mind that analytics are typically delayed by a day but you can manually 'Check Status' and modify the date to the current day. Ill leave that as a task for the reader to figure out.
Now, you should be able to track each PPC advertiser, their clicks, keywords, and conversions in your Google Analytics account!
I've found that these stats tend to be pretty accuate. The only inaccurate thing about this is the pageviews. Adsense clicks call the script and that is counted as a pageview (even though it is for tracking purposeses only). So dont rely on this for an accurate CTR.
Once you get all this setup, it can become a very powerful way to see what needs tweaking on an arbi or any PPC campaign.
Hopefully my method has helped you. Now, go make some fucking money!
