Your Google Ads and filenames

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emp

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Jun 29, 2006
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We have heard these questions a million times on WF:
:( "How do I get google to show the right ads?" :sleep:
My (and everyone eles's) answer to this would normally be something along the lines of
  • Change the content
  • Use google section targeting
  • Upload it, doublecheck online
  • Get lost, dimwad, I am not gonna share my 7331 intarweb secrits with you worseles!!111!
Normally, I'd pinpoint the content or some metas as the likely culprit as well, but....

The problem
Well, I was in the process of making another arbitrage page yesterday and for some reason, the ads displayed where utter and complete crap. :error:

What happened?
I was making an arbi site about a new well... wizardrycorp's new magic smoke thing.

Content?
Nope, the content was pristine, nothing but technical descriptions of the magic smoke thing.

Title or meta tags?
The page title was also thought out and considered good, as were the metas.

Section Targeting?
[FONT=&quot]Nope, I targeted the content, using
[/FONT]
<!-- google_ad_section_start -->[FONT=&quot] and end tags respectively.[/FONT]

Still, craptacular yoga and health ads... WTF?!?

The solution
As a last resort, I changed the name of the folder.

[FONT=&quot]asifiwouldtellyou.net/magicsmoke/index.html[/FONT]

changed to

[FONT=&quot] asifiwouldtellyou[/FONT][FONT=&quot].net/wizardrycorpmagicsmokething/index.html[/FONT]

and behold! The ads went from crap to spectacularly good!

So next time you have trouble with your ads, consider folder and file names as well.

Hope that helps.

::emp::
 


Hmm, nice find, I'll be sure to test that :) I have heard that the Google Adsense bot is almost the same thing as the normal bot, and that's how it somewhat determines what Ads to show.
 
Hmmm, I'd guess that because you changed the path, you forced adsense to re-analyze the page. Sometimes when you have a new page, adsense gets stuck on more of a generic "site-wide" ad that can last for days. Changing the URL forces adsense to revisit the page (because it thinks it's a new page), and can unstick the bad ad.
 
And you waited to Adsense bot to come around after implementing the content-starts-ends tags? Those tags work, I have tested them, but you know, it actually pays off sometime to read what Google's page says about something.

However, please be aware that we can't guarantee results, and that it may take up to 2 weeks before our crawlers take into account any changes you've made to your site.
 
I think Adsense uses the URL to target the ads when they haven't crawled the site yet. When I put Adsense on a page on my laptop (running the webserver on this laptop, too) I can "change" the ads displayed by simply changing the path... So I figured AdSense uses the path, because it is impossible for the bot to access this webserver from the outside.
 
I've been using keyword subdomains and my ads are targetted on upload 95% of the time. The other 5% they are targetted after 3 refreshes.
 
Yes, the googlebot might "understand" the content after 2 or 3 days, but I like to turn a profit on day 1.

So.. even if this is just a small help, anything counts.

::emp::
 
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