Is content network considered contextual or search?

[waz67]

When running ads on Adwords content network, is that considered to be search or contextual from the point of view of the affiliate networks?

And if I link directly to an affiliate merchant from an adwords content ad, does the merchant see what site it came from, or do they just see that it was from Google?

 

[Stanley]

When running ads on Adwords content network, is that considered to be search or contextual from the point of view of the affiliate networks?

contextual

 

[waz67]

Cool, so even if they say "no search", we can still run a content-only ppc campaign I assume?

 

[Jdog]

Cool, so even if they say "no search", we can still run a content-only ppc campaign I assume?

That is a good question.