Breakeven campaign

[Russ86]

I'm running a zip submit offer. Right now it's about breaking even with a little over 200 keywords. My question is, I've gotten this far, now how do I go about making this thing profitable.

I've been shifting bids around for a couple of days, but it doesn't seem to be doing much.

 

[justo_tx]

See if you can get cheaper clicks on MSN adCenter.

 

[Grant29]

Have you been able to weed out the keywords that aren't creating conversions?

 

[NickRac]

Have you been able to weed out the keywords that aren't creating conversions?

Optimize your LP - split test it

start reducing your bids - slowly