Anyone Get Google Biatch Slapped This Week?
- Thread starter windjc
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no it means i'm hunting for other safer campaigns to run. for instance (and i wont give it away) i found a very sweet non-cpa offer that pays $17 a sale, can be run globally and has potentially 1000's of keywords and 100's of adgroups to pursue.
that kind of shit. the kind of stuff google loves and eats up its remenant stock for peanuts.
when you zoom out a little from our cpa frame there is this shit everywhere and, well, we as cpa marketers have the skills lol
Thursday I got slapped on a campaign (content and search) that had been running fine for months. Heard from my aff manager the same thing happened to one of their big affiliates the same day too.
Replicated the campaign and waiting for Monday to see what happens with it.
Replicated the campaign and waiting for Monday to see what happens with it.
New Domain....Check
New IP....Check
New LP....Check
Reuploaded the campaign. Traffic has started to trickle
Let's see how long it lasts.
I have never needed a new ip. I think this is a popular myth.
i would say the issue is more with the fact that we are hyper inflating the bid prices across a broad section of niches to the point where marketers promoting non rebill models just cannot compete and we totally saturate. this in turn is not good for the consumer (in googles eyes anyway) and i can understand this. you know selling acai, for example, CPS should be viable. but how the hell could you get this to work when your advertising competition is getting upto $7-8 epc. its impossible. The situation on content is even worse. at least on search 10 advertisers get their ads shown but on content its 2-4 the norm. Take a look at acai berry search results from the uk if you don't believe me. notice how there is a string of "real" stores on there selling acai, thats what google wants, variety, not the rebill/review page fest the us results give. i played in the uk acai field for months and would regularly and easily outbid Boots which is englands biggest pharmacy chain.they just couldn't compete, not even close.
and now we're pushing out bizopps, teeth, acne, etc..
google even stated as such, in another thread, that they are cutting out the affiliates in various competitive verticals. And who can blame them? health stores and the like will still be selling acai/tea/whatever for years to come. will we? smart money always backs the long term customer if you cannot accomodate both.
finally as for the flog. there is nothing wrong with this type of preselling, IM marketers have been using it for years and (most) of us probably got suckered by it at some time in our noob years. the story is called "the reluctant hero" - one of many copywriting stories actively used daily to sell numerous products online and offline through sales letters and in print. the only difference between them and a flog is the blog style of lander rather than sales letter, comments rather than testimonials and the fact that we're impersonating a fat middle aged women with bad teeth,skin,whatever instead of pretending to be a self made internet millionaire/pro golfer/tennis coach/whatever. same old same old.
i played the rebill game for months on google and eventually it got me banned. a situation it took 3 weeks and considerable time and effort to sort (they really are the NSA lol). now i'm back in i've learned some valuable lessons:
1) give google what they want &
2) plenty of other places will happily take my rebill dollars
+1
Amen to all that!
I'm also curious to see what will happen. So many n00bs jumped on the flog-bandwagon. Sure, many of them have made some easy bank for a while, but they all rely on one fragile source of revenue. At some point they will be forced to move on and think of a real, sustainable business model - doing internet marketing the way it's supposed to be done.
With diversified, long-term, sustainable, equity-building sites and campaigns.
Just remember;
Google hates rebills
Google hates flogs
Google hates shady advertising practices camouflaged as being legit
The good news is you can still do all this without re-inventing the wheel. There are plenty of landing page styles / methods of promotion that work great and will continue to do great.
Both those posts are great food for thought, Itchy. +Rep. Thanks.
I've never done flogs but I have fallen onto the rebill bandwagon over the last few months (with mixed success). I'm pretty tired and frustrated with it really. I feel like I've got all the skills and the experience now but I don't want to make a killing for a few weeks only to be in the hole again at the end of it. I'm not looking to make a fortune, just some consistently +ve ROI across several niches and verticals.
My focus from here on out has gotta be to run legit offers of google, and keep the shady stuff for the numerous other sources.
Affiliate marketers usually have no one within 100 miles that would know what the hell they're venting about. Leaving Wicked Fire to fulfill that need, or should we call it Wicked Shrink
your AM can be good for therapy though, "that sucks dude, hey can you run something else?"
Oh, and yes I got slapped too.
Content Network, which is no big deal, but more frustratingly I also lost ten QS10 Search campaigns too.
Asses.
Excellent advice, I try and follow it. My only issue is that rolling up one's sleeves and saying "This week I'm going to design the ultimate ACAI, or Skin Care landing page", and get as many keywords as possible, etc etc is always a good investment because if the offer gets taken down, you can quickly find another Acai or Skin Care offer somewhere else.
I thought I was being clever when I initally started PPC by going with a totally outside of the box niche. I spent a long time preparing the LP, keywords, but the item was something you just cant find on any network... so I ran it for 5 days, made some change, and the Advertiser sent me a EXPIRATION NOTICE in my email that the campaign was expiring in 2 days. I got fucked.
Now I try and pick something that at least another network has a similar offer for, so if I have to pick up stakes and move, I can.
Good way to solve all this is to not advertise with Google. Taking them out of the mix was the best thing I ever did in my business. Once you start thinking broader in terms of your traffic and what's available out there, the more you realize how small Google's volume is in the grand scheme of things.
It is, that's correct. Now that you mention it, I'm not even 100% sure one needs a new domain, I've never seen anyone try a sub-domain. Still, I've watched this cycle with clients a large number of times over the last year or so and what's amazing to me is that it's always the same.
Google slaps you, you upload the landing page under another domain, you re-list it under the same account with the same keywords and such and it runs fine - usually for quite some time. Sometimes indefinitely. I've seen a couple of cases where they turn around and re-slap it in a week or so, but it's always concurrent with slapping industry-wide and not particular to that site.
If Google has some intent in doing this - and you have to assume that they do because they do it repeatedly - why do they allow the same publisher to upload the same content with the same offers to a very slightly altered domain and then run it like clockwork? Sounds a lot like either they get outside pressure every once in a while or that someone gets a hair up their ass on a quarterly basis, but otherwise that they don't care. Bureaucracy at work, I reckon.
lots of whiners & haters in here. stop taking AM so personally and make s0me m0n13z
i would say the issue is more with the fact that we are hyper inflating the bid prices across a broad section of niches to the point where marketers promoting non rebill models just cannot compete and we totally saturate. this in turn is not good for the consumer (in googles eyes anyway) and i can understand this. you know selling acai, for example, CPS should be viable. but how the hell could you get this to work when your advertising competition is getting upto $7-8 epc. its impossible. The situation on content is even worse. at least on search 10 advertisers get their ads shown but on content its 2-4 the norm. Take a look at acai berry search results from the uk if you don't believe me. notice how there is a string of "real" stores on there selling acai, thats what google wants, variety, not the rebill/review page fest the us results give. i played in the uk acai field for months and would regularly and easily outbid Boots which is englands biggest pharmacy chain.they just couldn't compete, not even close.
and now we're pushing out bizopps, teeth, acne, etc..
google even stated as such, in another thread, that they are cutting out the affiliates in various competitive verticals. And who can blame them? health stores and the like will still be selling acai/tea/whatever for years to come. will we? smart money always backs the long term customer if you cannot accomodate both.
finally as for the flog. there is nothing wrong with this type of preselling, IM marketers have been using it for years and (most) of us probably got suckered by it at some time in our noob years. the story is called "the reluctant hero" - one of many copywriting stories actively used daily to sell numerous products online and offline through sales letters and in print. the only difference between them and a flog is the blog style of lander rather than sales letter, comments rather than testimonials and the fact that we're impersonating a fat middle aged women with bad teeth,skin,whatever instead of pretending to be a self made internet millionaire/pro golfer/tennis coach/whatever. same old same old.
i played the rebill game for months on google and eventually it got me banned. a situation it took 3 weeks and considerable time and effort to sort (they really are the NSA lol). now i'm back in i've learned some valuable lessons:
1) give google what they want &
2) plenty of other places will happily take my rebill dollars
You hit it on the head.
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