Big Opportunity for a good coder

[Mike]

There is a big gap in website optimization right now. Sure, there's Prosper202, heatmaps, analytics, etc. BUT unless you want to pony up a small fortune, there isn't any decent A/B - multivariate testing software.

I've spent the past week searching for something remotely decent and there isn't any. Sure, there's some clickbank hack that wants something like $600 for a his POS system, or Google optimizer (if you use Google Adwords, not everyone does) and lots of blog posts about how to set up A/B tests using PHP or Javascript but nothing that people can point to and say: "Check this out".

This is what I've been searching for:

• Self hosted script - I would like to put it on my server
• Ability to quickly test multiple parameters on the page - multivariate
• Easy to create tests without having to recode entire pages or host multiple versions of the same page.
• Postback pixel for tracking results
• Use of JS and / or PHP

I've kind of been basing my idea of a multivariate software off of P202. Wes and company did a fantastic job on than and I'm sure there is someone that could create a multivariate tester of the same quality.

Free versus Paid:

Free OS:

• much wider distribution
• People are more tolerant of bugs and potential shortcomings.
• For monetization (even free version, people don't expect you to not make money)
  • splash page after they login with updates, and some ads.
  • offer "sponsored by" banners
  • offer paid installation services and paid support for more complex issues.
  • Last, if your free version kicks ass, then it would be much easier to promote a paid service in the future. Again, thinking along the lines of P202's business model.
• Of course, the biggest drawback: no money coming in from users

Paid:

• smaller distribution potential
• users would be much less tolerant of bugs / issues
• ads would be less tolerated as well. If I pay for something I don't want to see a single ad for anything
• Pro: get paid immediately from users

I think the "Free" idea would be a better long term business model, but that's just my opinion.

If anyone wants to talk more about this, feel free to PM me or hit me up on AIM. I would definitely be willing to help the right coder / project out.

 

[Rage9]

Defiantly been on my mind, but honestly it'll end up being a really complex not so click and point tool. Because your going to at least have to edit a little code.

 

[Mike]

Defiantly been on my mind, but honestly it'll end up being a really complex not so click and point tool. Because your going to at least have to edit a little code.

not so click and point tool? Not sure I follow there.

I figure that people will still need to tag their pages with either JS or some PHP, or have the entire page dynamically created and served by the database.

So, yeah, there's going to be HTML / PHP editing for the end user. Okay, here's my "vision":

1. This script is installed on it's own domain and can handle multiple sites
2. People would add their site to the list of sites being tested
3. Then they would setup their test and be given the appropriate JS tag to implement the test

#3 is the hard part, because you (coders) would need to figure out how to display the page being tested and allow people to choose which elements they want to test and then output the JS tag and instructions on placing it.

 

[xmcp123]

not so click and point tool? Not sure I follow there.

I figure that people will still need to tag their pages with either JS or some PHP, or have the entire page dynamically created and served by the database.

So, yeah, there's going to be HTML / PHP editing for the end user. Okay, here's my "vision":

1. This script is installed on it's own domain and can handle multiple sites
2. People would add their site to the list of sites being tested
3. Then they would setup their test and be given the appropriate JS tag to implement the test

#3 is the hard part, because you (coders) would need to figure out how to display the page being tested and allow people to choose which elements they want to test and then output the JS tag and instructions on placing it.

I've been working on something similar.
If it seems simple, you're doin it wrong.

 

[Mike]

I've been working on something similar.
If it seems simple, you're doin it wrong.

LOL! Awesome! Yeah, if it were simple I could probably hack something together. That's why I posted here. What seems hellishly complicated to me, may be childs play to some of you guys.