When Do You Know A Good Offer?

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bg5151

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Feb 2, 2010
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When do you know if you might have a half way decent campaign offer?

I've tested 5 offers and run them for about 3 to 4 days - direct link to offer got about 120 to 150 clicks and not one lead, spent $50 dollars a day. Are they all dogs or have I not given them enough time?. 4 of the 5 were content the 5th was search.

Do you believe what the affiliate network says when they list EPC %'s

Thanks
 


if its break even or close after like 100 clicks ill give it a chance, ill through more at it till about 500 clicks, depending what happens then, ill mix things up or try someting new with the same campaign.
 
Could be a variety of factors. To list a few:

1) Targetting wrong demographic
2) Shit ad copy. Maybe you're getting people curious enough to click, but missing out on the people who would actually convert.
3) Keywords - are they converting keywords? If it's a product, is it "pokemon cards" or "buy pokemon cards for cheap".


You're making the same mistake I was making. Spreading yourself too thin. Try putting your budget into one offer.

As for believing the networks, I can't see any reason for them to bs you. You have to keep in mind though, that their EPC data is based collectively off of many traffic sources. So maybe search isn't the right thing.

Don't know, but make sure you're split testing the fuck outa your shit.
 
^ what he said.. if you're going to put any faith in their EPC value, understand that a lot of network volume overall is presold in _some_ way. whether it be PPC to a simple image lander, a flog/review/farticle/etc.. or whether it's email traffic.

if i take 1000 clicks to my flog, only 50 click to the offer and convert at 20% from there.. on a $40 payout you're going to see an $8 EPC on the network side. does that reflect reality? hardly. i had a 95% bounce rate on my lander and my real EPC is $0.40.
 
bg5151 said:
When do you know if you might have a half way decent campaign offer?

I've tested 5 offers and run them for about 3 to 4 days - direct link to offer got about 120 to 150 clicks and not one lead, spent $50 dollars a day. Are they all dogs or have I not given them enough time?. 4 of the 5 were content the 5th was search.

Do you believe what the affiliate network says when they list EPC %'s

Thanks
Click to expand...

Why are you not driving the leads to a squeeze page? Aweber costs $20 a month. When you have someone's contact information, you can market to them again, and again and again.

Ever heard of this, "would you like fries with that?"

Let me ask you this question...in fact, I wish I could buy an ad on WF to pose this question. Have you ever sat and asked "wait a fucking minute, why are companies paying me to drive sales to their site....well bloody hell, maybe the real money is is BUYING LEADS, not SELLING THEM"


It takes about 7 or 8 exposures before you can close a deal. Let's say you have a dating offer. Do this:

1) Create a landing page with some random porn star looking woman (lol)
2) create an incentive offer "signup for 5 free pics of gorgeous women....plus get our dating guide on the 10 best ways to pick up women in bars" - Note: go to amazon turk and pay someone a few bucks to write this

3) Now you have their contact information. Everyday for one week, you send them a "tip"....If you email someone for 7 days and each day the tip is good, chances are at some point during the 7 days, they will fill out a lead form.

But this the part the networks don't tell you - and this is why they don't like folks doing this....NOW YOU CAN CONTACT THAT SAME PERSON OVER AND OVER AGAIN WITH YOU "would you like fries with that" strategy.

Chances are, if they liked one dating site, they will like another dating site (google behavioral marketing). But guess what? You only paid ONCE for that traffic! So now, you paid once to capture a lead and you can get them to fill out not 1 but 2, 3, 4 or 5 leads throughout the course of the year....

While everyone else is paying again and again and again for traffic, you paid once and are reaping the benefits again and again - it's called LIFETIME CUSTOMER VALUE.

That's why companies pay you to get them leads why THEY benefit again and again and again and again from the share-cropping style work YOU DID.

Not only that, at some point, if you decide to do your own thing, now you have your own contacts and you can go out and get sub affiliates.

To repeat:

1) DO not I repeat DO NOT send leads directly to the network. Capture their info first so you can follow up

2) Once youhave them in your "sales funnel" you can contact them via automation (read an autoresponder). Do you know the ROI on email is about $45-$57 per $1....do you know how much higher that is compared to PPC?

3) If you do this long enough, you won't need google. You will have a pull of people you can contact again and again for monies....all you will do is send them lead offers (wrapped in useful information) and they will love you

4) Not only that, when you are sitting on a database of thousands of names, the networks will come to you and give you offers no one else did.....

Unfortunately no one told me this back in the day, it's the one thing WF is really short on (ex. go to google and type in sales funnel site:wickedfire.com) and see how many threads come up....

That said, you know it now. If you want more info on getting more money from the traffic you create google Jimmy D Brown or Charlie Page. Both have been online for 10+ years and both are worth high 7, low 8 figures


GL
 
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