Placed Pixel Missing Conversions?

jetto

STRICTLY BUSINESS
Feb 20, 2010
703
5
0
I had a pixel provided by traffic source placed on the offer by my AM. Problem is... it seems to miss 30% of conversions. Meaning if the affiliate network shows 100 conversions, the pixel only shows 70 conversions in traffic source's analytics.

Has anyone experienced this? What are some possible causes and ways to remedy?
 


i'm not the most knowledgeable in this area. but ive had the same issues before. It really depends on the ad networks platform, some probably over-report, some under report. It's good to get an adserver if possible.
 
What tracking system are you using? What offer? Is the network using pixel tracking or callback url on the offer? Is the offer a secure https checkout while your pixel is only http?

It's using pixel tracking. If the problem was https vs. http, it wouldn't track any conversions - it tracks about 70% of them. Your first 2 questions are not relevant.