OK This is my FIRST PPC campaign. Just started yesterday (To be precise 12 hrs ago).
I was promoting NB's MyFunCards offer (father's day ecards) on some low competition kws. My CTR is not bad (around 3-4% for each ads). At that time it's min bid was $0.05. (I set max cpc to $0.07) give me around 500% ROI. Sounds a lot? No It's just $30.
Now I got slapped. It's $0.15 to $0.40 min bids (and $0.40 on my top performing kw). Hell some kw I'm the only one who advertise and google still slapped me. They said I should optimize my ads or LP. OK What should I do now?
My LP : FREE Ecards, Fun Cards, Funny ecards, Birthday ecards and Free Ecards For All Occasions!
I searched about it and they said I have to make the LP more relevant (How?). Add more page (It's currently has 3 pages incl privacy policy). Move to a better domain (this domain just registered yesterday). (I have 1 domain registered a year ago with PR4, 2000s backlinks but its name is not related to the offer I'm promoting. buy anyway I'll test it.)
Really frustrated. don't tell me to open a new adwords account every day. Or the ROI is too much? I should accept the lower ROI?
Any comment is very appreaciated.
Thx guys.
I was promoting NB's MyFunCards offer (father's day ecards) on some low competition kws. My CTR is not bad (around 3-4% for each ads). At that time it's min bid was $0.05. (I set max cpc to $0.07) give me around 500% ROI. Sounds a lot? No It's just $30.
Now I got slapped. It's $0.15 to $0.40 min bids (and $0.40 on my top performing kw). Hell some kw I'm the only one who advertise and google still slapped me. They said I should optimize my ads or LP. OK What should I do now?
My LP : FREE Ecards, Fun Cards, Funny ecards, Birthday ecards and Free Ecards For All Occasions!
I searched about it and they said I have to make the LP more relevant (How?). Add more page (It's currently has 3 pages incl privacy policy). Move to a better domain (this domain just registered yesterday). (I have 1 domain registered a year ago with PR4, 2000s backlinks but its name is not related to the offer I'm promoting. buy anyway I'll test it.)
Really frustrated. don't tell me to open a new adwords account every day. Or the ROI is too much? I should accept the lower ROI?
Any comment is very appreaciated.
Thx guys.