Adwords Keyword Quality Score...instant shit.
- Thread starter efeezy
- Start date
Well I put together this effort just to test these theories
Download & Play Frogger Online | Dot Fun Games
Looks like a nice little game site with a blog and all the bullshit.
I deleted the ad groups and rebuild them from scratch. All started out with a 5/10 score, as is normal. After about 15 minutes, every keyword went back down to 1/10 or 2/10 QS. This is for the same keywords that I used above. This is obviously an automated review that's kicking everything down to low quality scores. Not sure what to make of this now.
Download & Play Frogger Online | Dot Fun Games
Looks like a nice little game site with a blog and all the bullshit.
I deleted the ad groups and rebuild them from scratch. All started out with a 5/10 score, as is normal. After about 15 minutes, every keyword went back down to 1/10 or 2/10 QS. This is for the same keywords that I used above. This is obviously an automated review that's kicking everything down to low quality scores. Not sure what to make of this now.
all this hassle.... go somewhere other than google. think about all the time you are losing with this bullshit.
In my experience google remembers the history of a keyword next to the history of a URL. I've always found it pretty impossible to get a keyword to a high QS after it was slapped once even after switching domains.
I'd try a different account where the keyword hasn't been slapped yet and a new URL.
I'd try a different account where the keyword hasn't been slapped yet and a new URL.
^^^^^ This. I've never had a domain that could be reused once it's been slapped, unfortunately, you're wasting your time efeezy.
Thin sites get slapped.
Only promote your established sites on adwords.
Buy cheaper and less regulated/intelligent traffic for sites/offers like that.
Build the lander out on a wordpress theme. So you can add content.
For each keyword build a page around it so the blogroll and site goes to keywords exact to what you are targetting.
add the main target keywords on the domain as a subdomain.
like play-frogger-free-online.yourdomain.com
make sure when make it up in wordpress to change the link to title.
add some videos either from youtube or embedded. you can add these in a sidebar with wordpress.
all this which I see you are working on..
1) no terms/conditions link
2) no sitemap link
3) no about/contact us link
4) no privacy policy
5) no links to articles or ideally a blog on blog.domain.com with a few thrown in stupid articles about old video games, the history of frogger/konomai, etc.
6) no cloaked aff link (domain/playfroggernow.php w/ a header redirect through aff link
for cloaking there is simple javascript you can use to cloak the links.
For each keyword build a page around it so the blogroll and site goes to keywords exact to what you are targetting.
add the main target keywords on the domain as a subdomain.
like play-frogger-free-online.yourdomain.com
make sure when make it up in wordpress to change the link to title.
add some videos either from youtube or embedded. you can add these in a sidebar with wordpress.
all this which I see you are working on..
1) no terms/conditions link
2) no sitemap link
3) no about/contact us link
4) no privacy policy
5) no links to articles or ideally a blog on blog.domain.com with a few thrown in stupid articles about old video games, the history of frogger/konomai, etc.
6) no cloaked aff link (domain/playfroggernow.php w/ a header redirect through aff link
for cloaking there is simple javascript you can use to cloak the links.
Yea, from SEO standpoint your site sucks absolutely! I can't even say how much!!!
And while being more like a newb in PPC I have found that if your site is not properly built from SEO angle it will suck at PPC as well. Reasons already mentioned, like no content(or few sentences = same), duplicate content (! huh , right ? But be carefull to copy descriptions to games from other sites cause you will get slapped too), it doesn't look like site with good navigation (you already fixed it seems), those splash big AD on the whole page with affiliate link behind that also very disturbing from Google point of view (kinda fixed, but make it smaller and get some more content like cheats/secrets of games and usual yada yadas which even me searched when was fan of video games!).
Also build a sitemap page where you list all pages with links to them, and submit in Google - helps too.
I will not order from site in it's first state anyway. You've redone it, so it better now, but still can be better.
To make it work, run everything on NEW domain with NEW content. Not sure about keywords though...maybe if old keywords will be taken to completely new project it will be allright - test!!! If Google however make it impossible for old keywords to regain QS this kinda insane , but it's fucking google. Only way then - new account.
And while being more like a newb in PPC I have found that if your site is not properly built from SEO angle it will suck at PPC as well. Reasons already mentioned, like no content(or few sentences = same), duplicate content (! huh , right ? But be carefull to copy descriptions to games from other sites cause you will get slapped too), it doesn't look like site with good navigation (you already fixed it seems), those splash big AD on the whole page with affiliate link behind that also very disturbing from Google point of view (kinda fixed, but make it smaller and get some more content like cheats/secrets of games and usual yada yadas which even me searched when was fan of video games!).
Also build a sitemap page where you list all pages with links to them, and submit in Google - helps too.
I will not order from site in it's first state anyway. You've redone it, so it better now, but still can be better.
To make it work, run everything on NEW domain with NEW content. Not sure about keywords though...maybe if old keywords will be taken to completely new project it will be allright - test!!! If Google however make it impossible for old keywords to regain QS this kinda insane , but it's fucking google. Only way then - new account.
eFeezy, don't forget also to use other KWs that are just as appropriate for this. Not everyone is thinking to search for "play frogger" who is in the mood to reminisce about the old days. "Space Invaders", "Joust", "Pacman", "Donkey Kong", "Missile Command", etc etc are all powerful side-themes I'd be capitalizing on as well. Someone searching for Donkey Kong may then see your tagline and say "I forgot about that game!" and away they go.
Some simple SEO stuff, add this to the pages html:
<meta name="description" content="games, frogger, pacman, nintendo 64...(the keys your bidding on)" />
<meta name="keywords" content="frogger, play frogger, oldschool games... (the keys your bidding on)" />
<meta name="Language" content="English" />
<meta name="Revisit-after" content="5 days" />
<meta name="Distribution" content="GLOBAL" />
<meta name="Robots" content="Follow" />
<meta name="Rating" content="games" />
<meta name="Classification" content="online games" />
*Whatever keywords you have in your adwords campaign, make sure those same keywords are found:
- In your actual ad
- In your html title
- In your head/head2/paragraph tags
- on alt text/image text/anchor links...
- Repeated a few times (no more than three) throughout the page.
I've had thin pages still get great QS when following simple, no overdone, mini-sites like you have, and yes you'll need a new domain to maximize that. Your page is extremely thin though so it might be hard to get all of the above in there for each keyword, as suggested a wordpress theme with keyword per page would probably do best (and they have great SEO plugins that do all of the above and more on auto per post).
N.
<meta name="description" content="games, frogger, pacman, nintendo 64...(the keys your bidding on)" />
<meta name="keywords" content="frogger, play frogger, oldschool games... (the keys your bidding on)" />
<meta name="Language" content="English" />
<meta name="Revisit-after" content="5 days" />
<meta name="Distribution" content="GLOBAL" />
<meta name="Robots" content="Follow" />
<meta name="Rating" content="games" />
<meta name="Classification" content="online games" />
*Whatever keywords you have in your adwords campaign, make sure those same keywords are found:
- In your actual ad
- In your html title
- In your head/head2/paragraph tags
- on alt text/image text/anchor links...
- Repeated a few times (no more than three) throughout the page.
I've had thin pages still get great QS when following simple, no overdone, mini-sites like you have, and yes you'll need a new domain to maximize that. Your page is extremely thin though so it might be hard to get all of the above in there for each keyword, as suggested a wordpress theme with keyword per page would probably do best (and they have great SEO plugins that do all of the above and more on auto per post).
N.
Nope. Google has admitted that the googlebot uses OCR. So its not ok even on images.
^^^^ omg for a self confessed google addict its really hit home on this thread just how much bullshit is involved to get a simple $3 offer up and running with google. And with the latest 3 strikes and you're out policy and the knowledge that the money's in display its time to bow out.
good luck to who's left.
good luck to who's left.
This has been a wealth of good information. I was hoping to get some responses with these types of tips because I know there's others along with me who have been trying to figure a lot of this out. As for the SEO on that site. It never was anything resembling a site until yesterday afternoon. I just had a bunch of bridge pages on that domain. There was no SEO done whatsoever. Now I'll probably do some tweaking, and proper SEO if I'm going to keep using the domain on other ad networks.
For the moment, I've to it up and running on Yahoo and I'm getting some pretty decent CTR's on a lot of the keywords. I hate how long everything takes on Yahoo, from ad approval to the lethargic interface, but I'll work with it and see if I can make some $$ from this one.
For the moment, I've to it up and running on Yahoo and I'm getting some pretty decent CTR's on a lot of the keywords. I hate how long everything takes on Yahoo, from ad approval to the lethargic interface, but I'll work with it and see if I can make some $$ from this one.
