When you're AM's recommend a new offer on the market, then cap you, then change the terms ( allowed wording, want creatives, allowed traffic sources, etc.). What do YOU do?
When you're AM's recommend a new offer on the market, then cap you, then change the terms ( allowed wording, want creatives, allowed traffic sources, etc.). What do YOU do?
You follow the rules. What kind of question is that? Chances are the advertiser knows what converts on their backend and passes along that data to the network. Caps make sure the advertiser doesn't go over budget.
When you're AM's recommend a new offer on the market, then cap you, then change the terms ( allowed wording, want creatives, allowed traffic sources, etc.). What do YOU do?