Behavioral Marketing Question

[Osmosis]

RadiumOne, a advertising network and solutions provider in internet marketing has struck up something for all of us newbies, intermediate, and experts can discuss about.

We outperform the competition because our innovative platform approach combines first-party data with our patent-pending intelligence layer, ShareGraph™, to turn big data into new audience segments in 20 milliseconds or less.
Each month, we engage directly with 700 million unique consumers and monitor over 10 billion sharing events.
We then evaluate more than 25 billion real-time impressions per day to deliver the right ad to the right person, no matter whether they are on the Web, their mobile device or Facebook.
RadiumOne consistently delivers digital ad campaigns that out-perform our competition. You can tell a lot about a company by their clients, and that's why we're proud to work with some of the world's leading brands.

Now Media6degrees says pretty much the same thing about what they do

We dreamed that in this world of fragments and segments and chaos…wouldn’t it be incredible if we could rank everyone in the universe individually and then connect you only to those most likely to want your brand? Especially the ones who have never heard of it?
We made that dream come true with ProspectRank™, our revolutionary scoring system that ranks a prospect’s likelihood to buy your brand.

Your ads are delivered to only your next best customers.​

Now, touching on what WF members have spoken about which is how to get traffic on twitter, FB and building a big brand, this is only half the equasion. I also would like to know information on how to do what THESE GUYS are doing. which is the above.

Of course it would take knowledge of writing code to come up with software and systems that could do this but How many of you understand the systems of radiumone and media6degrees and how they make their money with clients?

i mean most of whats talked about in WF is how to create a FB page of your brand and get followers and market your traffic that way.. But these guys are using systems of behavior in every market it seems

Every day, consumers generate more than 18 billion sharing events across the Web and mobile devices. Zuckerberg's Law of Sharing is in full effect.
RadiumOne's intelligence layer, ShareGraph™, is built to take advantage of this dynamic Big Data environment. Our patent-pending, machine-learning algorithms continually analyze millions of sharing events, turning Big Data into new audience segments in 20 milliseconds or less.
No other platform can build new audiences at this speed and scale.
By now,

The Social Graph and ShareGraph™ Explained
Social networks such as Facebook, LinkedIn, Twitter and many others have broken down the physical and geographical barriers, enabling people to connect, create, and share content much more easily then ever before. Here are key differences between the Social Graph and ShareGraph.
The Social Graph
Simply put, the Social Graph represents your relationships and interpersonal connections in both the physical and digital worlds. Your social graph defines your personal, family and work communities. When you connect to friends in these respective communities online, you create explicit connections that recreate your social graph in the digital word.
ShareGraph™
ShareGraph™ is RadiumOne's audience intelligence layer. ShareGraph analyzes social and behavioral signals from across the web and mobile as well as offline transactions of over 700 million users and determines attributes such as purchase intent and connection strengths with other users. Based on this information, ShareGraph continuously creates and calibrates new audience segments, in real-time, enabling brands to understand a user's path to purchase, thereby reducing waste and improving ROI from their digital budgets, vital for today's multi-channel approach to digital advertising.

Youre gonna need VC's to help you unless youre ballin already to fund a project like this.


But How is this done.. maybe there are post explaning this method already and how do adapt it in your everyday website or Affiliate marketing campaign?

 

[msharron]

CCarter posted some really good stuff on social media management a few months back. Damned I I can find the post

 

[Untitled]

I think it's just a bunch of hot air.
RadiumOne is some VC funded bubble in my eyes.. they just HAVE to deliver some sort of innovation.
Do you really think they have that much reach? If their technique is that great, then why are so few people running with them?