First post, great forum.
I just saw that Clickbooth have launched a CPC network.
This seems to be an ad network like any other, except that remnant inventory is filled automatically with CPA offer creative.
This effectively removes the affiliate/media buyer as the middle man.
Any thoughts on whether this business model will sustain, and how it may affect the affiliate marketing business model in the future?
Again, great forum, really interesting posts here.
I just saw that Clickbooth have launched a CPC network.
This seems to be an ad network like any other, except that remnant inventory is filled automatically with CPA offer creative.
This effectively removes the affiliate/media buyer as the middle man.
Any thoughts on whether this business model will sustain, and how it may affect the affiliate marketing business model in the future?
Again, great forum, really interesting posts here.