Darkdrift's PPC advice.

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darkdrift

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Jun 24, 2006
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I can assure all of you that there is potential to make money from using adwords and promoting CJ products.

Do research and set budget's Test TEST TEST. Trial and error is the only way here. Think niche niche niche as well.

Profits to be yielded with every search from a google user.

Explore.

If you have any Q's ask them here.
 


You ever notice how many companies have trademark bidding policies, but then there are so many affiliates bidding on those trademarks? Something that's always puzzled me.

Are trademarks that lucrative that people would be willing to risk their commissions?

Personally, I'd like to do more with the big networks, but it just seems like they are too restrictive. I'd much more prefer to take a private labeled deal before working with the big networks.
 
Those trademarked blacklists always pissed me off. I purposely don't promote anything that says affiliates can't use the brand because they are royal pains in my ass. Screw them, they can find someone else.
 
The thing is that most companies rank number one or two in the organic search for theor trademarks. So theyt don't really see the point in giving away commissions for searches that they would have got naturally anyway.
 
You know, i was watching TV the other day and I saw that commercial from Alltel where they were using the characters from Verizon, T-mobile, Sprint, and Cingular. I wonder how the get away with that, considering that they are all trademarks?

I personally think it's ok, and obviously, their lawyers do too, but isn't this the same thing as bidding on trademark terms in the search world?
 
Well this discussion turned from where I thought it would go, but that is fine. Has anyone else profited from this much to speak of?
 
Didn't mean to hijack the thread with trademark issues, although trademarked terms are a hot topic anymore.

It actually keeps me from doing more ppc stuff with cj. On the other hand, I wish I was more of a ppc expert, so I'm hoping to learn a lot from this thread. :)
 
my main problem right now with CJ content is how the hell to integrate it into a site or a proper splash page so I can link it in my PPC campaigns

No one wants to show me an example page, I can see why but good gawd already!

sorry, vent over lol
 
I am having one developed right now actually, the key is to have a very good SEO page to send the user to for adwords.
 
darkdrift said:
I am having one developed right now actually, the key is to have a very good SEO page to send the user to for adwords.
Click to expand...

Do you mean your developing a landing page specific to the advertising your going to have on it so you will more likely get the conversion?
 
capitalistpig said:
You know, i was watching TV the other day and I saw that commercial from Alltel where they were using the characters from Verizon, T-mobile, Sprint, and Cingular. I wonder how the get away with that, considering that they are all trademarks?

I personally think it's ok, and obviously, their lawyers do too, but isn't this the same thing as bidding on trademark terms in the search world?
Click to expand...

They can get away with it because it's a parody.
 
Wow - what luck to stumble across this thread - I've just started playing with PPC ads and Commission Junction in the past two weeks, and it's not going so well for me.

I'm very new to online marketing, affiliate marketing, and just plain marketing in general, so please take my current idiocy with a grain of salt.

Currently, I've signed up with a few different CJ advertisers that seem to have good EPC ratings and decent EPC ratings on their "keywords" links. I am advertising through Google as well as a number of the cheaper search engines (Search123 and Kanoodle). Most of my traffic is coming from the second-teir engines, as they are much less expensive to advertise with.

When users click the link, they are sent directly to the advertiser's landing page (actually, a frameset HTML page on my site, the only frame of which is the advertiser's landing page).

Right now, all I've managed to do is basically give myself the ability to lose money hand over fist. I'm severely limiting my spending at the moment, but if I wanted to, I could generate 20,000 clicks per day at $0.05 each, but I'm only making about $1 for every hundred clicks I get.

Basically, I'm looking for any advice people might be willing to share with a newbie. Are the second-tier search engines not a good idea? Should I be sending people to a custom landing page of my own rather than directly to the advertiser? Should I severely limit my keywords (for example, "buy inkjet cartridge" instead of "inkjet cartridge")?

Thanks in advance.
 
Getting sales from content networks is tough. Adwords for search will always outperform Adwords for content for example.

Stick mainly to search - that way you KNOW that the visitor was looking for your keywords and aren't just curiosity clicking. If you want to do content too, then test test test.
 
I've seen $100 tossed around as a god budget to use to get some realistic test data. Depending on your keywords, that can last you quite awhile as well. Some people might prefer more or less though, depends on the amount of data you'd like to get.
 
capitalistpig said:
You know, i was watching TV the other day and I saw that commercial from Alltel where they were using the characters from Verizon, T-mobile, Sprint, and Cingular. I wonder how the get away with that, considering that they are all trademarks?

I personally think it's ok, and obviously, their lawyers do too, but isn't this the same thing as bidding on trademark terms in the search world?
Click to expand...
They might have received permission for it.
 
Charlie said:
What is a realistic budget to spend before the testing pays off?
Click to expand...

IMO - I would say $300 - if after $300 and you get no sales, dump the program :D I can't tell you how many times I have had to dump a program :D PS: dont try selling fake fur coats online :D
 
capitalistpig said:
You know, i was watching TV the other day and I saw that commercial from Alltel where they were using the characters from Verizon, T-mobile, Sprint, and Cingular. I wonder how the get away with that, considering that they are all trademarks?

I personally think it's ok, and obviously, their lawyers do too, but isn't this the same thing as bidding on trademark terms in the search world?
Click to expand...

This isn't what we're talking about. We're talking about a contract signed by an affiliate to not bid on their terms. Satire is a different thing.
 
Charlie said:
What is a realistic budget to spend before the testing pays off?
Click to expand...

I wouldn't let budget be the deciding factor as $100 could buy you 100 clicks or 1000 clicks depending on what field you are in.

I would say a better benchmark is to promote the program till you get 500 clicks then you can evaluate from there.
 
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