Example Facebook Campaign

Small groups do not need fresh ad copies. That's not what makes you need fresh ad copies.

He needs fresh ad copies because he got a bunch of clicks with a deceptive ad in a small group. So they won't fall for it. Ads with small groups and low ctr that aren't deceptive last quite awhile.

Nice campaign. Part of your problem is you are looking at ROI and on FB I like to look at the amount I clear on each click, since there are a limited amount of clicks in any given group. You make 4.5 cents a click and get a ton of clicks fast. Think about how you could change your ad copy to get 10 cents a click even if you get less, you will saturate the group much slower.
 
  • Like
Reactions: justo_tx


Nice campaign. Part of your problem is you are looking at ROI and on FB I like to look at the amount I clear on each click, since there are a limited amount of clicks in any given group. You make 4.5 cents a click and get a ton of clicks fast. Think about how you could change your ad copy to get 10 cents a click even if you get less, you will saturate the group much slower.

Good info man +rep
 
Nice. I've done some slightly similar campaigns in the past with Facebook for gaming. To get it to convert, you need to match the keyword targeted theme to the offer very closely. Otherwise the conversion rate drops so low that even with super high CTR, there's very limited room to scale.

Low conversion rates + small group + small payout = Super fast burning campaign.

That's why I never direct link with this sort of technique. Have to get most bang for your buck.