Google Keyword Tool - No Local Searches, No Value?

helobartleby

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May 28, 2010
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I found a seemingly good keyword with low competition and 12k exact match global searches per month, but with nothing listed under local monthly searches.

I realize that local searches refer to my country only (US), but this key phrase is something I would expect US searchers to search for as well as global.

Should I take into account that there are no local monthly searches when assessing the value of this keyword? I will mostly be targeting US based visitors with affiliate offers.

I bought an exact match domain a week ago and it currently ranks #10 with no backlinks and hardly any content. I'm also not getting any traffic. :(

Do you guys think it is worth continuing my SEO efforts for this keyphrase?
 


It is tough to say without knowing the keyword (I don't expect you to give it out). Still though, I think if you see that many global searches and you think the keyword/product/service is sold in the United States just as effectively as overseas then I think it is worth a shot. Take a peak at the competitors though and ensure that they are US based companies. This might be a good indicator especially if there is some age on the top competitors. Good luck!