How Color Affects Our Purchasing Habits - Article



In addition to the color chart, which was very insightful, I found the kissmetrics blog a goldmine of information. Thanks for the share sumo
 
Ya too bad it's bullshit. This stuff is fairly well documented. Red for example decreases buying because it means stop. Put a contract in red, people won't sign it. Write a contract in green or write it in green ink and you're rates go way up.