Hey everybody,
I've been lurking on this forum for a while now and I want to ask a question to publishers who earn ad revenue from their sites...
What questions/concerns/objections/etc. do you have when evaluating which ad networks you join?
Is user experience important? Or is it really just about the rev share/payout? Does the control panel and reporting matter to you or is that less important?
Any other issues you care a lot about?
Timing and method of payments?
Is trust a big issue or not much of a worry?
Ad relevancy/contextuality?
What do ad providers do that annoys you?
I'm working for a startup advertising network that wants to build up our publisher base. For the record, we specialize in in-text advertising (think Kontera, Vibrant).
Not here to shamelessly pimp my company, so this is more about getting feedback about what you feel is important to you the publisher.
(I hope I put this in the right forum, since it seemed like a noob question. If it would've been better posted elsewhere... sorry.)
Thanks for the help!
Joel
I've been lurking on this forum for a while now and I want to ask a question to publishers who earn ad revenue from their sites...
What questions/concerns/objections/etc. do you have when evaluating which ad networks you join?
Is user experience important? Or is it really just about the rev share/payout? Does the control panel and reporting matter to you or is that less important?
Any other issues you care a lot about?
Timing and method of payments?
Is trust a big issue or not much of a worry?
Ad relevancy/contextuality?
What do ad providers do that annoys you?
I'm working for a startup advertising network that wants to build up our publisher base. For the record, we specialize in in-text advertising (think Kontera, Vibrant).
Not here to shamelessly pimp my company, so this is more about getting feedback about what you feel is important to you the publisher.
(I hope I put this in the right forum, since it seemed like a noob question. If it would've been better posted elsewhere... sorry.)
Thanks for the help!
Joel