1) Know little about the topic
2) Charge insane amounts of money (up to $10,000) to fix specific site issues on top of your regular ongoing fees, thereby building an expectation in your clients' minds that you must be some sort of big, swinging dick in the SEO world.
3) Get busted by your client showing how clueless you are and asking for help on a public web forum
SEO company caught out at Google Group ??? - Webmaster Help
F.
2) Charge insane amounts of money (up to $10,000) to fix specific site issues on top of your regular ongoing fees, thereby building an expectation in your clients' minds that you must be some sort of big, swinging dick in the SEO world.
3) Get busted by your client showing how clueless you are and asking for help on a public web forum
SEO company caught out at Google Group ??? - Webmaster Help
F.