NEW Facebook Ads

Jokerr said:
A couple of noob questions here.

1. What's the "lifespan" of a 60k demo? I know there aren't exact numbers, but what should I expect?

2. I have 1 CPC ad and 1 CPM ad. I'm paying ~0.6 for the CPC ad and ~0.3 for the CPM ad. Both ads get 0.2%, but why is the CPC ad getting 9x impressions?

3. Should I be worried if I'm seeing a 33% cvr on a dating offer? Direct linked. This is my first successful campaign on FB and I have a hard time believing the numbers I'm seeing.
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1. Depends where you are targetting. The average life of white males in California is 73 years old as opposed to 79 years old in Missouri.

2.Didn't you read facebook's revised T&C? CPC ads always get 9x more impressions than CPM ads if you're paying 60 cents for the former.

3. Yes, very worried. Anything converting above 4% on facebook is practically illegal.
 


Jokerr said:
A couple of noob questions here.
3. Should I be worried if I'm seeing a 33% cvr on a dating offer? Direct linked. This is my first successful campaign on FB and I have a hard time believing the numbers I'm seeing.
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depends on the country, offer, and a million other things.

chances are though, you havent sent enough traffic to have a solid idea yet.
 
Jokerr said:
A couple of noob questions here.

1. What's the "lifespan" of a 60k demo? I know there aren't exact numbers, but what should I expect?

2. I have 1 CPC ad and 1 CPM ad. I'm paying ~0.6 for the CPC ad and ~0.3 for the CPM ad. Both ads get 0.2%, but why is the CPC ad getting 9x impressions?

3. Should I be worried if I'm seeing a 33% cvr on a dating offer? Direct linked. This is my first successful campaign on FB and I have a hard time believing the numbers I'm seeing.
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1) Depends how hard you hit it. A large budget can run that demo into the ground with a single ad in a single day. You'll be getting fucked over by banner blindess badly.
2) Create MOAR ads.
3) PM me a screenshot of your full ad. I'll let you know what parts of your ad are illegal; thus resulting in a bannable offense cause of the ctr.
 
Frankly to say for me it was not more than a day always. But to get replies from support - yes, 3+ days. I am not submitting hundreds a day though.
 
defelice said:
depends on the country, offer, and a million other things.

chances are though, you havent sent enough traffic to have a solid idea yet.
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You're probably right. Still odd though. Finished the day at 33%. ~330 clicks, ~110 conversions. We'll see how it goes today.

mGrunin said:
1) Depends how hard you hit it. A large budget can run that demo into the ground with a single ad in a single day. You'll be getting fucked over by banner blindess badly.
2) Create MOAR ads.
3) PM me a screenshot of your full ad. I'll let you know what parts of your ad are illegal; thus resulting in a bannable offense cause of the ctr.
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Didn't even hit my daily spend limit of $150 on that ad, so I don't know how much of a difference a large budget would have made? Perhaps I'll need to bid higher.

Thx for the input.
 
Jokerr said:
You're probably right. Still odd though. Finished the day at 33%. ~330 clicks, ~110 conversions. We'll see how it goes today.



Didn't even hit my daily spend limit of $150 on that ad, so I don't know how much of a difference a large budget would have made? Perhaps I'll need to bid higher.

Thx for the input.
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let me also put in that if you are ultra targeting and/or using keywords, chances are your campaign will convert much higher but will die off quicker
 
AffCrunch said:
33% on dating is awesome. If you aren't doing some shady shit - you're golden!
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Haha, yeah. That's what I thought as well. Couldn't believe the numbers at first. Nothing shady at all. Pretty basic FB-campaign that took me 30 mins.

seolinker said:
With 0.6 cpc you better have such conversions lol
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Avg. cpc is ~0.25.

defelice said:
let me also put in that if you are ultra targeting and/or using keywords, chances are your campaign will convert much higher but will die off quicker
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Not sure if I'm ultra targeting, but yeah, it's pretty targeted. I'm afraid it will die off soon. But it's showing promise today as well; I'll just keep split testing new images/ad copys. Even if it starts tanking tomorrow, I've gained some knowledge by actually doing something and not just reading + made money.

Cheers!
 
seolinker said:
So that was CPM ad which getting 33% CR ? And you simply delete CPC one ?
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I'm bidding ~0.6 on the CPC ad, but the avg. cpc is ~0.25. This is the one that gets almost all traffic. The CPM ad has an avg. CPC of 0.12, and I was bidding 0.35 on it (just raised it to 0.41). The latter gets very little traffic.
 
Jokerr said:
I'm bidding ~0.6 on the CPC ad, but the avg. cpc is ~0.25. This is the one that gets almost all traffic. The CPM ad has an avg. CPC of 0.12, and I was bidding 0.35 on it (just raised it to 0.41). The latter gets very little traffic.
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Did you have a job getting your ads approved?
 
PandaJam said:
Did you have a job getting your ads approved?
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Nope.

Edit: Damnit! Just noticed my account has a daily spending limit. That's why traffic suddenly dropped.

Just sent a request for an increase. Anyone know how I can speed up the process? Please?!?
 
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