Recently I've been hearing a lot about Offer Vault and how it can benefit publishers. I signed up for a publisher account the other day, and I really like the interface. It's great to be able to see particular ads across the board and what the different networks are paying for the offers. From a publisher's standpoint, the benefits are obvious and it's also free which is fantastic.
Now what I am really interested to know is just how beneficial OV is from a network's perspective. With a monthly $485 listing fee, OV is still really affordable, but are you getting the right bang for your buck with paying that monthly fee to list your offers? I keep hearing about how OV now has over 43K affiliates who can potentially run your offers, which is a ton of exposure. Question is, are these affiliates quality publishers or do you get everyone and their mom signing up to run campaigns? I just wanted to know from anyone on here who has used OV what they think about the quality in regard to listing the offers you run on your network. Any specific pros/ cons to this? Any help would be much appreciated. Thanks!
Now what I am really interested to know is just how beneficial OV is from a network's perspective. With a monthly $485 listing fee, OV is still really affordable, but are you getting the right bang for your buck with paying that monthly fee to list your offers? I keep hearing about how OV now has over 43K affiliates who can potentially run your offers, which is a ton of exposure. Question is, are these affiliates quality publishers or do you get everyone and their mom signing up to run campaigns? I just wanted to know from anyone on here who has used OV what they think about the quality in regard to listing the offers you run on your network. Any specific pros/ cons to this? Any help would be much appreciated. Thanks!