Plentyoffish Self Serve Advertising.

[BenPOF]

1. $5/creative.

2. Same as above, $5/day for 15 ads = $75 per campaign. Most people don't split test that many at a time though, usually like 5 ads. Pick the best one and then another 5. Prevents your creatives from burning out all at once.

 

[suavechoi]

Cool, thanks for the quick response Ben!

I know this will vary by campaign, I've heard responses all over the board and I just wanted your opinion just so I have a decent framework to work with.

Step 1

So we pick like 60 images (20 per age group) per campaign/offer ----> run $5 through each creative.

Step 2

Take about 5 ad copies and slap them the top 7 performing images (35 total)---> run $5 through each creative.

And then split test demo's from there as suggested in your last post. Whatya think as an initial framework out the gate?

 

[BenPOF]

Good plan, I would use conversion tracking so you can collect data as you test the ads.

I touch on the subject here: Happy April Fools Day! +a new addition to your conversion report! « Ads.pof.com Blog

This makes the demo testing a lot easier

 

[ayzo]

Jumping back into POF, how long does it typically take to get ads approved these days?

 

[R3tro23]

Jumping back into POF, how long does it typically take to get ads approved these days?

Within a few hours usually for me

 

[alohascott]

approvals

No approvals on Sundays.

 

[alohascott]

Scratch that I just got an add approved on Sunday. I was told they did not work on Sunday.

 

[BenPOF]

Ad approvers are in 7 days a week (some holidays too!). They might be a bit slower on weekends b/c we don't have the full team in.

 

[behnk01]

Anyone else getting a 404 error in the manage funding section?

 

[Bugra]

Works fine for me.

 

[BenPOF]

POST IS LIVE! Part 2 of "Dude, where's my volume" + log-in count tip! Ads.pof.com Blog

 

[alohascott]

If that's high then...

thats insane ctr. I am struggling to get .200 so far i have spent $500 and lost $300. can anybody give me any hints as to how to get a higher ctr?
If this traffic was over 3 days that's not a very tight niche. Which is what i have been told is the secret to higher ctr, but every niche i try still gets under .200 and very little traffic.
scott

 

[BenPOF]

thats insane ctr. I am struggling to get .200 so far i have spent $500 and lost $300. can anybody give me any hints as to how to get a higher ctr?
If this traffic was over 3 days that's not a very tight niche. Which is what i have been told is the secret to higher ctr, but every niche i try still gets under .200 and very little traffic.
scott

Use the log-in count tip I posted on the blog. Split test your campaigns by it!

 

[alohascott]

I read here that my landing pages should get from 50 to 75 % click through ratio on targeted traffic from POF.

someone please tell me what I am doing wrong.

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Any suggestions would be appreciated.

thanks
scott
p.s. is my site too slow to load?

 

[jsmbiz]

Hey Ben, how accurate is the Conversion tracking report?

 

[alohascott]

seems to be pretty accurate to me. it matches my network stats exactly
scott

 

[BenPOF]

Hey Ben, how accurate is the Conversion tracking report?

It doesn't track every sale made. For example, if 2 people on the same computer see your ad and only 1 converts, we can't tell who it is so we don't record. It's a guideline that also produces a really helpful report.

 

[Mike90]

Ben , POF doesn't accept Malaysian advertisers ? i don't see the option for Malaysia on your website for registering .

 

[BenPOF]

Just sign up under an alternate country, it'll have no impact on your ability to advertise.

 

[BenPOF]

Good news: RealMatureSingles seems to have replaced Singlesnet with Cupid and therefor, is now POF compliant!