pricing model for selling advertising space

[kevin32]

I'm starting an article/blogging website and want to sell advertising space for banner ads. At this time, we don't intend to use any ad networks, and advertisers can not set their own price. So what is a good pricing model for starting out? I'm looking for pricing for both PPC and CPM. Any recommendations or articles on this? Thanks.

 

[kevin32]

I'm asking for a suggested minimum price for both PPC and CPM ads. Thanks.

 

[jsphfcll]

u getting 1 million or more impressions a month?

prob best bet if you arent is to use adsense... unless you want like 100 dollars a month

pricing is relative... if your site is about selling private jets charge 100 cpm... if your site is about downloading free shit... charge .05

but to answer ur question charge eleventy dollars

 

[TeeBird]

but to answer ur question charge eleventy dollars

that sounds about right to me... Maybe a little more if you use good SE2 or SE3.

 

[IMHopeful]

I'm starting an article/blogging website and want to sell advertising space for banner ads. At this time, we don't intend to use any ad networks, and advertisers can not set their own price. So what is a good pricing model for starting out? I'm looking for pricing for both PPC and CPM. Any recommendations or articles on this? Thanks.

Too many factors involved to "guesstimate." You really need some targeted traffic to a specific niche or demo before you can determine any sort of value.

 

[amateursurgeon]

You should always charge twice as much as half the amount you want to charge.

 

[geomark]

I once asked my wife, if I eat myself will I become twice as large or disappear completely?

She replied, neither, you can only eat half yourself so you will remain the same size.

 

[kevin32]

I understand that there are several factors to consider such as ad size, placement, traffic, etc. That's why I'm asking for a suggested minimum price for both PPC and CPM ads, just for starting out. Thanks.

 

[sak3d]

$0.01, thanks