For everyone that is into PPC, check out this service. It is created by a professor of mine and his partner and he has received funding from Silicon Valley for it as well. He teaches database administration, data mining, and data warehousing and he has put his knowledge to use in a very interesting way.
Unlike tracking, this will go a bit further and optimize the campaigns for you per each keyword using predictive analysis based on previous data that has been accumulated with data mining. It is definately interesting and worth checking out.
Unlike tracking, this will go a bit further and optimize the campaigns for you per each keyword using predictive analysis based on previous data that has been accumulated with data mining. It is definately interesting and worth checking out.