The purchase runs 4 pages...ie..the user has to go through 4 pages of form filling to complete the purchase.
4 pages of form filling?! What kind of form is that long?
Is it not 3 pages of other offers presented to the user which the affiliate will not be credited for, except the offer presented on the 4th page, if the user purchases?
Fill it out and find out.4 pages of form filling?! What kind of form is that long?
To be fair some of them are gimmicky submits where it's split up in the interest of positive reinforcement, not 90 field forms they can't fit on one page.
2-3 pages is optimal. A 4+ pager means they are trying to collect free leads first and have a long list of fields on the last page that disqualifies most of them and they know that.