So I was looking to plug a host of credit repair/ reporting related ads on a new site I'm running (where it's only peripherally related- the site is about real estate) and holy crap the fine print is specific.
All of them are running some version of this:
How am I supposed to convey the importance of a credit score to a mortgage loan application with compelling language and not mention the importance of knowing and improving your credit score?
All of them are running some version of this:
[SIZE=-1]*[/SIZE][SIZE=-1] They must not use the following terms: "improve," "enhance," "boost," "raise," and "increase" in the same phrase as "score" or "rating." * They must not use the phrases "credit repair," "credit rebuilding," "credit fix," "repair your credit," "fix your credit," or combinations of those words.
[/SIZE][SIZE=-1]* They must not use the terms "advice," "tips," suggestions," or "instructions" in the same phrase as "improving," "enhancing," "boosting," "raising," or "increasing" a credit score or credit rating.
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How am I supposed to convey the importance of a credit score to a mortgage loan application with compelling language and not mention the importance of knowing and improving your credit score?