There's been a while.
So I made a list of how I start making sites.
And I'm continuing to make site after site mostly on gambling niche.
I actually print this shit on a paper for every site and use green maker for check marks.
And as my goal is not to invent the hot water, the list is made after reading a lof of Case Studies, Journals and thread here at WF. Almost of the content is copied from other threads, but I systematize it to be most useful for me:
Pre-launch:
- Get/Buy *responsive* Theme, modify it, choose related background, check emp's
Free, lightweight, responsive Wordpress themes
- Fiverr -
Logo /fiverr gig/, fav ico, social 64x64 brand based icons, gravatar for comments
-- Optimise/Compress all images
- Determinate what text to use as top navigation links.
- Buy/Write Content
---- Caption under the photos
---- Interlinking + Authority outbound linking!
- 404, TOS, Privacy, Site map, Contact us, Disclosure/Disclaimer, for EU -
Link 1 or
CodeCanyon Link 2
-- no-index for TOS, Privacy and similars.
- Add MailChimp or similar
- Add Analytics, Clicky or similar
- Add site google and bing webmaster tools and test for errors, look also at
Web Developer Checklist
---- sixthcutuan: - Combined the social icons into a css sprite. Use CSS Sprites generator to combine them and the code needed shouldn't be too difficult to work out.
- microdata -
Big G Link,
Schema.org
- Add Socials, Bookmarking buttons
- If making user base: Log in through Facebook
- If selling something : Dedicated IP + SSL is a must AND phone number - perhaps toll free redirected to your one AND at least PO Box
- W3C Validate. Try speed improvement, GWO. Think about Cloudflare or similar
---- If you are targeting specific country, e.g. for gambling is UK, then buy a local hosting.
After launch:
- Start adding content for longtails
- Outsource simple linkbuilding: Y! Answers, blogpost, forums, usually at Microworkers
- Start scraping competitor backlinks and act acordringly
- After initial general links, after get some ranking, start gathering only niche/content related links and those from your competitors profiles
- Add ranktracking, for example MicrositeMasters with 10 free keywords for beginning or free TrafficTravis
- Beside the FB/Twitter/Standard ones, see which are your niche related socials at KnowEm and make regs.
- Start adding 0-10 Fb/Twitter. After get some real fans/followers, try the free plan of hootsuite.
- Add Heatmap, start with free Clicktale, Seevolution or similar
- Add FAQ if it's applicable
- When you get some cash flow, start hiring VAs to do the everyday boring jobs and focus on improving this site or start another one.
-----------------
Also you could read/make:
- Read
The Advanced Guide to SEO, it's made the funny way.
Just a reminder what every page must have: /100% copied from sixthcutuan at Louey's Journal/
- H1 Header
- H2 Header
- H3 Header
- Bold / Strong Tags
- Image ALT
- Meta Title
- Meta Description
- Meta Tags
- Keyword in Page URL
Also add h4-h6 is you have where.
And a list of FREE /Public Domain/ royal stock images, even for commercial use:
Wikipedia
ublic domain image resources
Wikimedia Commons
Flickr, Advanced Search, Find content to use commercially
Public-Domain-Photos.com
PublicDomainPictures.net
sxc.hu
pixabay.com
morgueFile
From CCarter: // Also read all of his threads
I ALWAYS keep the following ratio for my anchor text backlink profile:
Brand Name = 30-40%
Direct URL (home page + inner pages) = 30-40%
Generic Anchors = 10-20%
Keywords = 1 to 10% (short tail version MAX = 2%)
If I see my keyword going over 10%, I immediately increase 1 of the other 4. It's okay if one of the other 4 goes over their marks, that's not a problem. The problem is when keywords go over 10%.
From xpathfucker:
Just one more small little thing: be different from all your competitors. Create a tool, a free guide, a service, whatever makes you different from other people in your niche. Force them to link to your stuff*! If your sites are only filled with articles (no matter how good), you are doing it wrong. Think about that.
All the best